Forest Spring Ambalaža za flašu vode od Sheng Jin, Chao Yang and Wenqi Wu

Dizajn Forest Spring Ambalaža za flašu vode od dizajnera Sheng Jin, Chao Yang and Wenqi Wu je visoko cijenjeni dobitnik prestižne nagrade 2026 Brončana nagrada A' Design Award u kategoriji Dizajn Pakovanja.

BronzaPakovanje· 2026

Forest Spring Ambalaža za flašu vode

autor Sheng Jin, Chao Yang and Wenqi Wu

Klijent: Communication University of Zhejiang

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Pakovanje

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Dizajn

O dizajnu Forest Spring Ambalaža za flašu vode

Forest Spring je dizajn ambalaže za flaširanu vodu. Etiketa se temelji na kineskom znaku sen, koji znači šuma, a koji je transformisan u pejzaž izveden tušem. Kaligrafski potezi, tonska gradacija i prostorni kontrast dočaravaju planine, drveće i prirodnu vitalnost unutar jedinstvene forme. Kompozicija je dorađena u vektorskom formatu i kalibrisana za dosljednu reprodukciju u štampi. Prozirna flaša ima zapreminu od 500 mililitara i zatvarač na odvrtanje. Dizajn izražava čistoću i harmoniju između čovjeka i prirode.

Priznanje

O nagradi Brončana nagrada A' Design Award

Forest Spring Ambalaža za flašu vode je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Forest Spring Ambalaža za flašu vode bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Forest Spring Ambalaža za flašu vode sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The chinese character "sen" (forest) symbolizes forest and nature. This design transforms the character into a chinese ink landscape, using brushwork and spatial contrast to evoke mountains and vitality. Rooted in the philosophy of harmony between humanity and nature, it expresses ecological coexistence and reflects the pure, natural essence of "forest spring."
Dimenzije i pakovanje: bottle 65 mm diameter x 210 mm height, 500 ml capacity, neck 28 mm pco 1881
material food grade pet, wall thickness 0.25 to 0.35 mm
label area 190 mm x 60 mm wrap around
cap hdpe tamper evident
net weight 12 to 14 g bottle, 2 g cap
secondary package 400 mm x 270 mm x 220 mm, 24 bottles per corrugated carton
Oznake: Chinese character design, forest symbolism, water ink landscape, typography innovation, eco-conscious branding
Tehnologija proizvodnje: The design was realized through structural deconstruction of the character "sen," examining stroke proportion and spatial hierarchy to reconstruct it as a landscape form. digital ink-wash simulations replicated xuan paper diffusion and tonal gradation. The composition was refined in vector format for scalability and brand application, then color-calibrated with cmyk optimization to ensure consistency across print and packaging production.
Dizajnerski izazov: The main challenge was transforming the Chinese character "sen" into a visually compelling landscape while preserving its legibility and cultural meaning. internally, balancing historical calligraphy aesthetics with modern brand storytelling required careful study of traditional ink techniques and symbolism. externally, constraints included digital reproduction limits, printing technology, and material properties, which demanded iterative testing and refinement to ensure both artistic integrity and practical manufacturability.
Istraživanje: Type of research: design-driven cultural study. Objective: explore how Chinese characters can convey ecological and brand values. methodology: visual analysis and typographic experimentation. Data collection/tools: ink painting simulations, digital sketching, surveys on perception. participants: 30 viewers and design experts. results: "sen" effectively communicates nature and purity. Insights: integrating traditional aesthetics enhances brand storytelling and fosters eco-conscious design, impacting society and sustainable product perception.
Inspiracija: Inspired by the ecological symbolism of the Chinese character "sen" (forest), this project explores how typography embodies environmental philosophy. Drawing from traditional chinese ink landscape aesthetics and harmony between humanity and nature, the design transforms a character into a spatial visual narrative. The research integrates calligraphic structure, ink composition, and brand communication strategies to express the natural purity and sustainable values of "forest spring."
Trajanje projekta: The project started in August 2025 in Hangzhou and finished in October 2025 in Hangzhou
Tok rada: The bottle is easy to use: simply twist off the cap to pour or drink. Its ergonomic shape fits comfortably in hand, while the transparent body allows users to see the water level. the label’s visual design guides the eye to the brand and emphasizes purity. Lightweight and durable, the bottle is easy to carry, stack, and store, ensuring convenience and a premium experience while maintaining a natural, eco-conscious impression.
Članovi tima: Designer: sheng jin
Designer: chao yang
Designer: wenqi wu
Designer: yangyang lou
Designer: jianzhong yang
3d model: darong lin
Director: hui zeng