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314 Pi Dizajn Etiketa Za Vino by Maria Stylianaki

314 Pi Dizajn Etiketa Za Vino by Maria Stylianaki is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.


SrebroPakovanje· 2020

314 Pi Dizajn Etiketa Za Vino

by Maria Stylianaki

Client: Deep Blue Design

Srebrna nagrada A' Design Award Winner in Pakovanje Category

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The Design

About 314 Pi Dizajn Etiketa Za Vino

Eksperimentiranje s kušanjem vina neprekidan je proces koji vodi do novih staza i raznoraznih aroma. Beskonačni niz pi, iracionalni broj s beskonačnim decimalama bez poznavanja posljednjeg od njih, bio je inspiracija za ime ovih vina bez sulfita. Dizajn ima za cilj staviti karakteristike 3,14 vinskih serija u središte pažnje, umjesto da ih sakrije među slikama ili grafikama. Slijedeći minimalistički i jednostavan pristup, naljepnica pokazuje samo stvarne karakteristike tih prirodnih vina kakve se mogu primijetiti u bilježnici enologa.

The Recognition

About the Srebrna nagrada A' Design Award

314 Pi Dizajn Etiketa Za Vino je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da 314 Pi Dizajn Etiketa Za Vino bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. 314 Pi Dizajn Etiketa Za Vino je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
Dimensions & Packaging
material: glass
Label: textured matte paper
Offset printing with extra gold foil printing
Tags
314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
Production Technology
Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil
Design Challenge
the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
Research
Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
Inspiration
Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
Project Duration
The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
Operation Flow
The consumer may read all the characteristics of the wine on the label very fast and clear.
Patents
copyrights / Deep blue design / Maria Stylianaki
Team Members
Maria Stylianaki
Image Credits
image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018

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