T'aom Kemasan Jus Buwa by Binggrae Design Team

T'aom Kemasan Jus Buwa by Binggrae Design Team is a highly esteemed winner of the very prestigious 2024 A' Design Award Tambaga in Desain Kemasan Competition Category.

TambagaKemasan· 2024

T'aom Kemasan Jus Buwa

by Binggrae Design Team

Client: Binggrae

A' Design Award Tambaga Winner in Kemasan Category

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Verified Award Winner
Verify Award Status for #158707

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Colors

The Design

About T'aom Kemasan Jus Buwa

T'aom iyanaritu desain kemasan iya ripancajiangngé untuk mareka jus buwa iya ridinginngi, iya bunge'na ripancaji polé ri bahang alang-alang. Logo mareka'é pake tanra petti' selaku aksen wanna, na gambara buwa segar mupaita ri sininna produk untuk mabbéré rupang mallaing ri sininna oro'na. Kemasan'éro ripancajiangngi untuk kurangi'i ancuru'. Séddi strip cap gantiangngi tutu' aluminium, na label eco'é mudah tasserang ke'na wai, iyanaé bantui konsuméng ri laleng maddaur ulang. Oro T'aom mencakupngi botolo jus, karton jus, sibawa es krim rasa buwa.

The Recognition

About the A' Design Award Tambaga

T'aom Kemasan Jus Buwa iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. T'aom Kemasan Jus Buwa ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. T'aom Kemasan Jus Buwa mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Binggrae T’aom is a premium refrigerated juice brand that keeps the taste of fresh fruit from natural ingredients only. The slogan 'freshly picked from nature' also represents the brand value of T’aom, which aims to provide the fresh taste of fruit. Starting with refrigerated juice, T’aom is now expanding its brand to health-conscious ABC juice, organic juices that can be stored at room temperature, and even fruit-flavored ice cream.
Dimensions & Packaging: 235ml bottle juice size: width 50mm x height 150mm
730ml bottle juice size: width 75mm x height 220mm
120ml carton juice size: width 50mm x height 70mm
icecream bar size: width 70mm x height 210mm
Tags: fruit juice
Production Technology: As we are aware of the global need to pursue eco-friendliness, we have used eco-friendly packaging as part of our brand’s effort to preserve our environment. A strip cap was applied instead of the aluminum lead to minimize waste, and the 'eco-label'; is removed naturally when it comes into contact with water to support recycling efforts of consumers. We are proud to offer a genuine brand that is eco-friendly not only in terms of the fresh taste and visuals, but also the packaging which may be otherwise disregarded.
Inspiration: The brand logo is designed with quotation marks (') as a color point, and the design emphasizes the fresh fruit in all line-ups to naturally and intuitively convey the brand value that seeks the authentic taste of fruit and showcase the unity among all products.
Project Duration: The project started in October 2020 in Seoul and finished in June 2022 in Seoul.
Patents: Copyrights belong to Binggrae Co., Ltd.
Team Members: Hye Jin Park (Art Direction)
Jung Sin Park (Graphic Design)
Soo Min Suk (Graphic Design)
Gi Jun Choi (Graphic Design)
Image Credits: Binggrae