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Xicang Market Funció principal: Llibre by Dong Qi

Xicang Market Funció principal: Llibre by Dong Qi is a highly esteemed winner of the very prestigious 2019 A' Design Award d'Argent in Disseny de Mitjans Impresos i Publicats Competition Category.


ArgentImprès· 2019

Xicang Market Funció principal: Llibre

by Dong Qi

Client: Local本地

A' Design Award d'Argent Winner in Imprès Category

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The Design

About Xicang Market Funció principal: Llibre

El mercat de Xicang és un llibre que documenta un mercat ambulant setmanal a Xi'an, Xina. El llibre recull els objectes utilitzats com a parades, les maneres d'exposar la mercaderia, els cartells escrits a mà i la relació entre les persones i els objectes. El disseny es manté minimalista perquè el material es presenti de manera senzilla. El llibre es divideix en vuit capítols: ubicació, mercat, cartells, parades, relats orals, mercaderia, preu i venedors. Cada capítol és independent i restitueix una part de l'escena del mercat. Per a un dels capítols es va escollir un paper semblant als fullets publicitaris que es troben al mercat.

The Recognition

About the A' Design Award d'Argent

Xicang Market Funció principal: Llibre és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Xicang Market Funció principal: Llibre sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Xicang Market Funció principal: Llibre és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Observe the Transitional China from the Disappearing Market in Urban Areas.Xi'an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here,,rarely exists now in a city. The design of the book also well conformed to the creator's intention,simply a presentation.
Dimensions & Packaging
185mm x 55mm x 240mm
Tags
raw,locally,handwriting,Unmodified,portrait
Production Technology
The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter. For example, the paper of advertising flyers frequently appeared in Xicang market is the option as the paper of certain chapter of the book to reflect the character of a market by its special texture.
Design Challenge
Xicang market was 100 years old and has certainly changed a lot over the 20 years in China,The design of the book also well conformed to the creator’s intention- simply a presentation. The whole book is divided into eight chapters: location, market, signs, stalls, oral accounts, goods, price and vendors according to the main elements of a local market. Therefore, the idea is to minimize the design and restore the scene of the marketplace (e.g. the supplement part) by every independent chapter.
Research
Observe the Transitional China from the Disappearing Market in Urban Areas ,Xi’an, the ancient city in China, is in a great change. A market like Xicang market, held at the same time and same place every week, preserving all the vivid civil life here, rarely exists now in a city. People here are unusually vivid, typical Xicang and local.We hope to record and present with this book.
Inspiration
The choice of the objects to be used as stalls, the way of displaying, the daily design of the handwritten signs and the relationship between people and objects, are the most prominent features the book want to show. Therefore, the idea is to minimize the design and restore the scene of the marketplace by every independent chapter.
Project Duration
The project started in April 2015 in Xi'an and finished in August 2018 in Xi'an,and was exhibited in Xi'an urban memory museum in October 2018.
Operation Flow
Xicang market has held two exhibitions, with books and image record. The vendors and local residents of Xicang Market and the local government were invited to visit.
Team Members
Song Qun,Geng Nannan,Tian Yuan,Sun Mingjia,Zhao Yanpeng,Sun Quncui,Guo Xin,Cheng Jiayuan,Ding Rui,Chen Gang,Zhao Shuang

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