Fenjiu Deunydd Pecynnu Gwirod gan Zhang Zhipeng

Mae Fenjiu Deunydd Pecynnu Gwirod gan Zhang Zhipeng yn enillydd uchel ei barch o'r 2020 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

HaearnPecynnu· 2020

Fenjiu Deunydd Pecynnu Gwirod

gan Zhang Zhipeng

Cleient: Fen Jiu Group

Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu

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Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #100408

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am Fenjiu Deunydd Pecynnu Gwirod

Fenjiu yw'r deunydd pecynnu a ddyluniwyd ar gyfer gwirod Tsieineaidd. Mae'r botel wedi'i gwneud o wydr gyda gorffeniad chwistrellu tryloyw glas. Mae corff y botel yn wythonglog, a siâp y caead yn debyg i flodyn bricyllen. Mae'r patrwm ar ben y botel wedi'i ffurfio mewn pedair haen sy'n dwyn i gof donnau. Cymhwysir efydd i'r botel, ac mae'r bocs allanol wedi'i wneud o bapur du arbennig gydag efydd. Mae'r botel yn dal 500 ml ac mae'n 25.5 cm o daldra. Mae'r dyluniad yn cyfuno motiffau blodau ffenestri traddodiadol â ffurf fodern i gyflwyno diwylliant Tsieineaidd i ddefnyddwyr iau.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae Fenjiu Deunydd Pecynnu Gwirod yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Fenjiu Deunydd Pecynnu Gwirod fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Fenjiu Deunydd Pecynnu Gwirod am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: "Where can I find a restaurant? The shepherd boy pointed to the village of apricot flowers." Du mu, a great poet of late tang dynasty, endowed fen wine with poetic conception and culture. In order to make consumers feel the geographical attribute of the product in the first time, the design redesigned and improved the culture of liquor, we made the bottle cap part into the shape of apricot flower. Bottle unique and personality, packaging traditional culture and modern pay equal attention to make this product stand out in the same type of products.
Dimensiynau a Phecynnu: The bottle has a capacity of 500ml,a height of 25.5cm,a diameter of 7.8cm,a front height 29.5cm,a width of 14cm and a side width of 13cm
Tagiau: Liquor,packaging design,graphic design,paper-cut for window decoration,Apricot flower
Technoleg Cynhyrchu: We adopt glass spraying to design the bottle body as blue transparent bottle. We combine the Chinese idiom "all things are exquisite" to design the bottle body into eight sides to symbolize its pure taste. Combined with the Chinese idiom "famous all over the world", the pattern on the top of the bottle is as four layers, just like the waves, to symbolize its perfection and uniqueness. The bottle using bronzing technology, the outer packing using black special paper bronzing technology. We look at products in three dimensions and make "tradition" the new attraction.
Her Dylunio: When the bottle is demould, it is a little difficult, but it can be improved. There are a lot of attempts on the matching of outer box technology, and no satisfactory effect is achieved. However, I believe that the design originates from life, and we should make the traditional elements fashionable, so that it has different visual experience. However, when it comes to mass production, we need to compromise.
Ymchwil: This a new design of liquor, its purpose is to better the effective combination of liquor culture and traditional culture, let the world see China, and to promote our Chinese traditional culture, also let the young consumers to know more about their ethnic culture, let the people of the world to know Chinese culture, make the traditional culture have different design vision.
Ysbrydoliaeth: Creative point with apricot flowers and traditional characteristics of the combination of the window, such as through the window to see the world pupil, a flower to see the spring, a leaf to know the autumn, know how to see the door of the world can really open. Chinese traditional culture is spread through Chinese symbols, so that consumers can know different Chinese cultures through their understanding of liquor.
Hyd y Prosiect: The project started in December 2019 and completed the design in Shenzhen, the proofing in Shenzhen and the production in Shanxi in January 2019
Llif Gweithrediad: We sublimate the time-honored traditional culture of China, evolve traditional window flowers and add new Chinese creative techniques to make them more international. The integration of tradition and fashion highlights the different cultural characteristics of China, so as to spread Chinese culture.
Aelodau'r Tîm: Design director: Zhang Zhipeng
Cydnabyddiaeth Delweddau: Zhang Zhipeng