The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D by Mark Boey

The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D by Mark Boey is a highly esteemed winner of the very prestigious 2020 Gwobr Efydd A' Design Award in Ffilm Competition Category.

EfyddFfilm· 2020

The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D

by Mark Boey

Client: Shanghai Haichang Ocean Park

Gwobr Efydd A' Design Award Winner in Ffilm Category

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Colors

The Design

About The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D

Testun y Llyfr: Mae'r Perl Dirgel yn reid parc thema 3D a grëwyd ar gyfer parc cefnfor yn Shanghai, Tsieina. Mae'r reid yn cyfuno ffilm animeiddiedig stereosgopig wyth munud o hyd gyda cherbyd symudol. Mae'r stori'n dilyn môr-forwyn a theulu o greaduriaid môr ar genhadaeth i achub y byd. Mae pob cerbyd reid yn cynnwys saith effaith arbennig, megis gostyngiadau fertigol a symudiadau llorweddol, sy'n cael eu hailadrodd mewn amseriad â'r animeiddiad. Crëwyd y cymeriadau a'r animeiddiad yn Maya, yr effeithiau yn Houdini, a'r cyfansoddi yn After Effects a Flame.

The Recognition

About the Gwobr Efydd A' Design Award

Mae The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae The Mysterious Pearl Prif Swyddogaeth: Reid Parc Thema 3D yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions!
Dimensions & Packaging: Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
Tags: theme park, dark ride, animation, immersive, 4d ride
Production Technology: All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame.
Design Challenge: The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end.
Research: There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
Inspiration: The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
Project Duration: Jan 2019 - Present in Shanghai China
Operation Flow: Theme park ride experience. Taking moving image to the 4th dimension.
Team Members: Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q