Sister's Ice Cream Mae Hufen Iâ by Azadeh Gholizadeh

Sister's Ice Cream Mae Hufen Iâ by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 Gwobr Aur A' Design Award in Dylunio Pecynnu Competition Category.

AurPecynnu· 2020

Sister's Ice Cream Mae Hufen Iâ

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

Gwobr Aur A' Design Award Winner in Pecynnu Category

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Verified Award Winner

Verify Award Status for #104285

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sister's Ice Cream Mae Hufen Iâ

Mae'r Pecynnu hwn wedi'i gynllunio ar gyfer Cwmni Hufen Iâ y Chwiorydd. Mae'r tîm dylunio wedi ceisio defnyddio tair merch, sy'n atgoffa rhywun o wneuthurwyr y cynnyrch hwn, ar ffurf lliwiau hapus sy'n dod o flas pob hufen iâ. Ymhob blas o'r dyluniad, defnyddir y siâp pf yr hufen iâ fel gwallt y cymeriad, sy'n cyflwyno delwedd ddiddorol a newydd o becynnu hufen iâ. Mae'r dyluniad hwn, yn ei ffurf newydd, wedi denu llawer o sylw ymhlith ei gystadleuwyr ac wedi cael gwerthiant uchel. Mae'r dyluniad yn ceisio creu deunydd pacio gwreiddiol a chreadigol.

The Recognition

About the Gwobr Aur A' Design Award

Mae Sister's Ice Cream Mae Hufen Iâ yn enillydd Gwobr Aur A' Design Award, cydnabyddiaeth aruthrol o fawreddog a roddir i ddyluniadau o'r radd flaenaf, rhyfeddol a rhagorol. Mae enillwyr Aur yn greadigaethau hynod arloesol, gweledigaethol a disglair o ysblennydd sydd yn adlewyrchu athrylith, doethineb a medrusrwydd eu dylunwyr. Disgwylir i Sister's Ice Cream Mae Hufen Iâ fod yn ddyfais hynod glodfawr, arloesol a chofadwy sydd yn cyflwyno gwerth digynsail. Mae'r dyluniad buddugol hwn o Wobr Aur A' Design Award yn brosiect ysblennydd a pharchus sydd yn elwa yn fawr ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Sister's Ice Cream Mae Hufen Iâ yn creu teimladau dwys o ddyhead, yn cynhyrfu angerdd, yn annog creadigrwydd ac yn ein cyfareddu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
Dimensions & Packaging: width 80mm x Height 190mm
Tags: Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
Production Technology: Food grade Thickened BOPP Material
Design Challenge: it was really hard to satisfy the customer. they were far more strict and picky.
Research: This design comes from a detailed observation of the manufacturer identification.
Inspiration: It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
Project Duration: The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow: The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
Team Members: Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh
Image Credits: Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018