New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg gan Tian Wu, Yuting Cai, Meng Xu and Lili Zhai

Mae New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg gan Tian Wu, Yuting Cai, Meng Xu and Lili Zhai yn enillydd uchel ei barch o'r 2022 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

HaearnPecynnu· 2022

New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg

gan Tian Wu, Yuting Cai, Meng Xu and Lili Zhai

Cleient: Baidu Online Network Technology (Beijing) Co., Ltd

Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu

12,959

Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #137355

Ymweld â'r Wefan Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg

Testun Llyfr: Mae Anrheg Blwyddyn Newydd yn focs anrheg a grëwyd ar gyfer defnyddwyr rhaglen dull mewnbwn Tsieineaidd. Mae'r cynhwysydd allanol yn fasged wedi'i gwneud gyda'r grefft draddodiadol o wehyddu stribedi tenau o fambŵ, fel y gellir cadw'r fasged a'i hailddefnyddio ar ôl ei hagor. Gellir plygu'r rhuban bol yn gap teigr i blant, sy'n lleihau gwastraff pecynnu. Y tu mewn i'r bocs mae calendr a phlatiau paentio Blwyddyn Newydd traddodiadol. Cynhyrchir clawr y calendr gyda chrefft argraffu bloc pren Fengxiang. Mae'r set yn gwahodd teuluoedd i roi cynnig ar y crefftau hyn gartref.

Y Gydnabyddiaeth

Am y Gwobr Haearn A' Design Award

Mae New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir New Year Gift Swyddogaeth Sylfaenol: Pecynnu Bocs Anrheg am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: It is a gift box designed by Baidu Input Method for users. The intangible cultural heritage crafts of China allow users to feel the charms of Chinese culture.
The outer packing is a bamboo-weaved basket; the bellyband can be made into a tiger cap, interesting and resource-saving.
Inside the box is a calendar and traditional New Year painting plates. The interesting operation enhances traditional experience and shows the artistic features unique to Chinese culture.
Dimensiynau a Phecynnu: Outer package: foldable paper tape, specification: 350g coated paper (soft touch film), size: 26cm x 63.8cm, printing process: four-color printing, other process: ant line and indentation; bamboo basket, specification: 0.5mm thin bamboo strip, bamboo weaving process: weave the bamboo strip in a back-shaped pattern for ten times at the cover top, use the rattan bark to wrap four corners for reinforcement, bend the bamboo to round corner at the box opening under high temperature, and twine the rattan bark for reinforcement. Size: 26cm x 16cm x 15.
Inter package: size 1: 22.5cm x 14cm x 5cm, specification: 120g special straw paper, printing process: four-color laser printing, size 2: 22.5cm x 14cm x 1cm, specification: 120g special straw paper, printing process: four-color laser printing.
Calendar: engraved, specification: 1.5cm pine board, size: 18cm x 11cm x 1.5cm; calendar frame, material: beech, size: 12cm x 8cm x 4cm; inside page, specification: 200g special paper, size: 18cm x 11cm, overall process: engraving, ancient-style rubbing, laser scanning, single-color printing.
Couplet: specification: 120g paper with rough texture (a special paper), size: 22cm x 13.5cm, process: Chinese elaborate-style Fengxiang New Year painting, laser scanning, four-color laser printing;
Toolkit: Mushroom Cloud, material: wood, size: 12cm x 5cm x 5cm; plate, material: porcelain, size: 10cm x 10cm x 2.5cm; brush, size: 15cm x 4cm x 2cm; ink pen with brush tip; ink
User’s Guide: material: parchment paper, size: 22.5cm x 14cm, printing process: four-color printing.
Tagiau: Gift packaging, New Year, traditional Chinese culture, intangible cultural heritage, handicraft
Technoleg Cynhyrchu: Bamboo basket, also the outer packing of the gift box, applies the traditional thin-thread bamboo weaving craft, demonstrating the sense of beauty of being warm and soft, and also usefulness. The cover of the calendar applies the Fengxiang New Year woodprints craft. After ten steps, from drafting to coloring, and then by rubbing on rice paper with corresponding tools, the traditional craft which has been on the wane can be perfectly presented.
Her Dylunio: Take into full consideration the combination of traditional culture and daily life to design a gift box that is ideal for family interaction. In the process, the handmade part is full of challenges and requires times of tries if the best effect is expected.
Ymchwil: Paintings on the Spring Festival were mostly known as "paintings celebrating the Spring Festival" in ancient times. Bamboo baskets are often seen in such paintings. Since the Warring States Period and the Qin and Han Dynasties, hufu (a tiger-shaped tally issued to generals for troop movement) became popular. Given the awe-inspiring image of tigers, people in the late Qing Dynasty expected to protect children against demons with tiger, so tiger cap began to prevail.
Ysbrydoliaeth: Intangible cultural heritage is the carrier and crystallization of cultural development in China, but it is being weakened. On the occasion of the Chinese New Year, we dig deeper China's folk culture, and draw such intangible crafts as bamboo weaving, tiger cap, woodblock engraving, hand-painted New Year pictures before integrating them into the design of the New Year gift box in the hope of showing and reshaping the charms of traditional Chinese culture.
Hyd y Prosiect: The project was launched in Beijing in November 2021, and the design was completed and product issued to users within the territory of China in January 2022.
Llif Gweithrediad: Steps of woodblock printing of the calendar are as follows: preparation, that is, put the woodblock evenly on the table and pour some ink into the porcelain dish; inking, that is, coat the surface of the woodblock with ink, put the woodblock still for 10 seconds before coating it with ink for a second time; printing, that is, cover the woodblock with the printing paper, press it with a wood mushroom (a wood mushroom-shaped tool), and then take the paper away.
Aelodau'r Tîm: Tian Wu,Yuting Cai,MengXu,Lili Zhai,Xiaocong Yu,Xuan Wang,Hongyan He,Yan Wang