Alfa Honey Pecynnu by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Gwobr Efydd A' Design Award in Dylunio Pecynnu Competition Category.

EfyddPecynnu· 2023

Alfa Honey Pecynnu

by Antonia Skaraki

Client: Fragiadakis

Gwobr Efydd A' Design Award Winner in Pecynnu Category

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Verified Award Winner

Verify Award Status for #141267

View at A' Design Award Press Release Award Badge

Colors

The Design

About Alfa Honey Pecynnu

Mae teulu Fragiadakis yn trawsnewid gwybodaeth a chariad at fêl yn brofiad Alpha. Dyma beth mae natur yn ei gynnig, fel y gall pobl ddechrau o'r Newydd! Yn yr wyddor Roegaidd, "Alpha" yw'r llythyren gyntaf ac argraff gychwynnol cyfathrebu. Wedi'i obsesiynu â nodweddion eithriadol y cynnyrch, mae'r dyluniad mor syml â phosibl, gan adael i'r mêl siarad drosto'i hun. Gyda jar gwydr tryloyw a theipograffeg â llaw, mae'n ymdebygu i fêl yn diferu.

The Recognition

About the Gwobr Efydd A' Design Award

Mae Alfa Honey Pecynnu yn enillydd Gwobr Efydd A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau rhagorol sydd yn nodedig am greadigrwydd, dyfeisgarwch a chraffter. Mae enillwyr Efydd yn arteffactau medrus iawn a thrawiadol o greadigol sydd yn dilysu profiad helaeth, dychymyg a dyfeisgarwch eu dylunwyr. Disgwylir i Alfa Honey Pecynnu fod yn wrthrych uchel ei fri, a edmygir ac a anwylir, sydd yn nodedig o broffesiynol ac arloesol. Mae'r dyluniad buddugol hwn o Wobr Efydd A' Design Award yn ymgorffori arferion gorau mewn celf, gwyddoniaeth, dylunio a thechnoleg, ac yn rhagorol am ei sylw i fanylion. Mae Alfa Honey Pecynnu yn bodloni anghenion yn odidog, yn cyffwrdd â dyheadau, yn swyno teimladau ac yn apelio at chwilfrydedd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more!
Tags: Packaging design, honey
Design Challenge: In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew!
Inspiration: Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
Project Duration: The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
Team Members: creative director: Antonia Skaraki
art director: Andreas Deskas