Mae Big N Ben Pecynnau Hufen Iâ gan Mohsen Koofiani yn enillydd uchel ei barch o'r 2024 Gwobr Haearn A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.
HaearnPecynnu· 2024
Big N Ben Pecynnau Hufen Iâ
gan Mohsen Koofiani
Cleient: Big N Ben
Enillydd Gwobr Haearn A' Design Award yn y Categori Pecynnu
Enillydd Gwobr Wedi'i Wirio
Gwirio Statws Gwobr ar gyfer #152038Y Dyluniad
Am Big N Ben Pecynnau Hufen Iâ
Mae gan y dyluniad hwn liwiau sy'n dal y llygad. Mae defnyddio patrymau dylunio hen ffasiwn a lliwiau gwahanol a chymeriadau adnabyddus o Loegr, sy'n cael eu darlunio mewn ffordd finimaiddaidd, ac mae gan bob un ohonynt straeon gwahanol i'w hadrodd, ymhlith nodweddion y casgliad dylunio hwn. Mae fel pe bai'r cymeriadau'n adrodd stori ac yn chwilio am rywbeth. Mae'r dyluniadau yn cynrychioli enw'r brand a'i wlad. Wrth ymyl y pecyn, mae math y cynnyrch a'i gynnwys yn cael eu darlunio'n uniongyrchol.
Y Gydnabyddiaeth
Am y Gwobr Haearn A' Design Award
Mae Big N Ben Pecynnau Hufen Iâ yn enillydd Gwobr Haearn A' Design Award, cydnabyddiaeth fawreddog a roddir i ddyluniadau da sydd yn bodloni'r gofynion proffesiynol a diwydiannol a ddisgwylir gan greadigaethau wedi'u dylunio'n dda. Mae enillwyr Haearn yn dangos medrusrwydd mawr, arbenigedd uchel, dealltwriaeth arbenigol a gallu creadigol eu crewyr. Disgwylir i Big N Ben Pecynnau Hufen Iâ fod yn greadigaeth uchel ei bri, a edmygir ac a anwylir, sydd yn ymarferol ac yn arloesol. Mae'r dyluniad buddugol hwn o Wobr Haearn A' Design Award yn integreiddio arferion gorau'r diwydiant ac mae ganddo nodweddion technegol cymwys wedi'u cysylltu â gwybodaeth ymarferol a dawn. Parchir Big N Ben Pecynnau Hufen Iâ am ei drylwyredd ac fe'i dyluniwyd i ddarparu gwelliannau ansawdd bywyd sydd yn helpu i wneud y byd yn lle gwell.
Y Tu Ôl i'r Dyluniad
Pecyn i'r Wasg
Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.
- Priodweddau Unigryw
- The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
- Dimensiynau a Phecynnu
- PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm - Tagiau
- Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
- Technoleg Cynhyrchu
- Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
- Her Dylunio
- In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
- Ymchwil
- Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory. - Ysbrydoliaeth
- As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
- Hyd y Prosiect
- This project started in November 2022 and continues until now.
- Llif Gweithrediad
- The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
- Cydnabyddiaeth Delweddau
- All of the images: Illustrator / Creator: Mohsen Koofiani
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