To Meet Dyluniad Pecynnu Afal gan Ziqiong Li

Mae To Meet Dyluniad Pecynnu Afal gan Ziqiong Li yn enillydd uchel ei barch o'r 2025 Gwobr Arian A' Design Award mawreddog iawn yng Nghategori Cystadleuaeth Dylunio Pecynnu.

ArianPecynnu· 2025

To Meet Dyluniad Pecynnu Afal

gan Ziqiong Li

Cleient: ONE DESIGN Brand Co., Ltd

Enillydd Gwobr Arian A' Design Award yn y Categori Pecynnu

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Enillydd Gwobr Wedi'i Wirio

Gwirio Statws Gwobr ar gyfer #163720

Gweld yn A' Design Award Datganiad i'r Wasg Bathodyn Gwobr

Lliwiau

Y Dyluniad

Am To Meet Dyluniad Pecynnu Afal

Mae'r dyluniad hwn yn mabwysiadu estheteg finimaiddaidd gyda lliwiau bywiog. Mae afal nodweddiadol o faint mawr ar glawr pecynnu'r cynnyrch yn creu delwedd drawiadol. Mae'r nodwedd unigryw hon yn gwneud i'r pecynnu sefyll allan mewn unrhyw arddangosfa, gan helpu defnyddwyr i adnabod y cynnyrch yn hawdd yn ddiweddarach. Mae hefyd yn adeiladu delwedd weledol y brand, gan wella adnabyddiaeth y brand a chyflawni'r nod marchnata o fod yn fwy cofiadwy trwy amlygiad ailadroddus.

Y Gydnabyddiaeth

Am y Gwobr Arian A' Design Award

Mae To Meet Dyluniad Pecynnu Afal yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i To Meet Dyluniad Pecynnu Afal fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae To Meet Dyluniad Pecynnu Afal yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Y Tu Ôl i'r Dyluniad

Pecyn i'r Wasg

Credydau, aelodau tîm a manylion technegol a ddarparwyd gan y dylunydd.

Priodweddau Unigryw: The design has a minimalist aesthetic enhanced by vivid colors, resulting in a striking visual representation for the product packaging - an iconically oversized apple. This unique feature makes the packaging stand out in different display arrangements, helping consumers recognize it at later times. Moreover, it aids in building the brand's visual identity and improves brand recognition. Repeated exposure helps the brand achieve its marketing goal of strengthening memorability.
Dimensiynau a Phecynnu: 350mm*350mm*120mm
Tagiau: Brand identity, super symbols, creativity, interaction
Technoleg Cynhyrchu: Paper printing involves processes like hot stamping, embossing, and UV coating.
It is presented using special papers such as those with magnetic buckles and tactile paper.
Ymchwil: This brand is sold in major southern Chinese cities, targeting middle - to high - end consumers aged 25 - 40.
Our design is based on the main consumer groups and aesthetic needs identified through market analysis.
The aim is to create market - catering designs, using design power to help the brand establish a market foothold and achieve greater commercial value.
This project has achieved e goal of creating packaging at represents the product and engages in dialogue with consumers.
Ysbrydoliaeth: Let the product packaging promote the product and convey the brand concept through the super - symbol design. Write a blessing on the packaging like "May all the good things come to you as you eat this apple." This aligns with Chinese consumers' cultural perception of apples, as they are considered to bring good fortune and peace. Include the latitude and longitude to show the high - quality origin of our products. Also, add a water droplet element to let consumers more directly feel the freshness of the apple.
Hyd y Prosiect: The project started in Xi'an in May 2023, ended in Xi'an in March 2024, and was produced and sold in Shenzhen in March 2024.
Llif Gweithrediad: Engaging opening meods can attract consumers. Uncover the apple to show hand - drawn illustrations and evoke the joy of a bountiful harvest. Then, reveal an airplane window with rolling apples. The overall box design, along wi the detailed graphic design, work together to inform consumers about e professional cultivation process of the apples until they are ripe. It also conveys at the fruit is transported by the fastest air freight to deliver it to consumers in the best condition.
Aelodau'r Tîm: Li Ziqiong
Cai Xueqin
Wen Wanqi
西安一宫格品牌传播有限公司One Design Brand Communication Co., Ltd.