Poznan Marathon Medal Animeiddio Hyrwyddo by Artmask Group

Poznan Marathon Medal Animeiddio Hyrwyddo by Artmask Group is a highly esteemed winner of the very prestigious 2020 Gwobr Arian A' Design Award in Ffilm Competition Category.

ArianFfilm· 2020

Poznan Marathon Medal Animeiddio Hyrwyddo

by Artmask Group

Client: PKO Poznań Marathon

Gwobr Arian A' Design Award Winner in Ffilm Category

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Verified Award Winner

Verify Award Status for #94314

Archwilio Mwy Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Poznan Marathon Medal Animeiddio Hyrwyddo

Testun y Llyfr: Mae Medal Marathon Poznan yn animeiddiad hyrwyddo a grëwyd i gyflwyno medal ugeinfed Marathon PKO Poznan. Mae'r animeiddiad yn dangos elfennau bychain yn ymuno â'i gilydd i ffurfio'r fedal, ac mae pob elfen yn symboleiddio un flwyddyn o hanes y marathon. Mae carrai'r fedal wedi'i argraffu â ffotograffau hanesyddol o holl argraffiadau'r digwyddiad, wedi'u trefnu mewn trefn gronolegol. Mae'r fedal yn mesur 80 wrth 80 wrth 7 milimetr ac wedi'i chastio mewn dur ac arian. Cynhyrchwyd yr animeiddiad mewn cydraniad 4K er mwyn annog cofrestru ar gyfer ras y pen-blwydd.

The Recognition

About the Gwobr Arian A' Design Award

Mae Poznan Marathon Medal Animeiddio Hyrwyddo yn enillydd Gwobr Arian A' Design Award, cydnabyddiaeth hynod fawreddog a roddir i ddyluniadau o'r radd uchaf, hardd a thrawiadol. Mae enillwyr Arian yn weithiau tra disglair a hynod greadigol sydd yn darlunio arbenigedd, dawn a chraffter rhagorol eu dylunwyr. Disgwylir i Poznan Marathon Medal Animeiddio Hyrwyddo fod yn waith gwych ac esiampl, yn nodedig o broffesiynol ac yn ddwfn arloesol. Mae'r dyluniad buddugol hwn o Wobr Arian A' Design Award yn ddyfais hynod nodedig a edmygir sydd yn elwa ac yn symud ymlaen ffiniau celf, gwyddoniaeth, dylunio a thechnoleg. Mae Poznan Marathon Medal Animeiddio Hyrwyddo yn greadigaeth y cenfigennir wrthi yn eang, sydd yn deffro dyheadau, yn cyflwyno teimladau cadarnhaol ac yn cynnau rhyfeddod a syndod.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The original idea of presenting medals for the competitors of the 20 PKO Poznan Marathon. The animation was to encourage registration for the jubilee marathon and run 42.195 km to win a medal.
Dimensions & Packaging: medal dimensions: 80mm x 7mm x 80mm. Medal cast in steel and silver.
Video Presentation Resolution: 4K
Tags: animation, medal, poznan marathon, 3d animation
Production Technology: Houdini
Adobe After effects
Adobe Premiere
3d Studio MAX
Photoshop
Design Challenge: The most difficult part of the project is to create a unique animation scenario presenting the ideas of the medal design and the 20 years of the Poznan Marathon placed in it. In addition, a short time for implementation from the script to the finished animation.
Research: Based on attempts to present the medal in the form of animations started in 2018, we have found that presenting both the medal and the T-shirt for Marathon in the new form of professional Animation that all runners are waiting for positively increases the number of runners. After presenting the Animation with a medal and a T-shirt, the number of people registered in the marathon increased over 15%.
Inspiration: The idea to create the animation and design of the medal was 20 years of the history of the Poznan Marathon. The small elements that make up the medal symbolize each year. The medal's lanyard is printed with historical photos from all marathon editions arranged in chronological order.
Project Duration: The project started in August 2019 and finished in September 2019 in Poznan.
Operation Flow: A new way of presenting a marathon medal.
Team Members: Mateusz Kowalski
Wojciech Czub
Image Credits: Image #1: Creator Mateusz Kowalski, front-view, 2019. Image #2: Creator Mateusz Kowalski, rear-view, 2019. Image #3: Creator Wojciech Czub, full-view, 2019. Image #4: Creator Mateusz Kowalski, realisation, 2019. Image #5: Creator Mateusz Kowalski, lanyards, 2019.
Video Creadits: Creator Mateusz Kowalski, medal-animation, 2019