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Overpacked Pakke by Jiawen Li

Overpacked Pakke by Jiawen Li is a highly esteemed winner of the very prestigious 2020 A' Design Award i Bronze in Emballagedesign Competition Category.


BronzeEmballage· 2020

Overpacked Pakke

by Jiawen Li

A' Design Award i Bronze Winner in Emballage Category

11,684

Verified Award Winner

Verify Award Status for #101193

Colors

The Design

About Overpacked Pakke

Hun designet er en pakke med kager, der bruges som gaver til familier med børn mellem 2 og 3 år på festivalen. Det er inspireret af byggestenene, og monsterets funktioner er designet på overfladen af byggestenene. Emballage kassen kan genanvendes og omdannes til byggesten, og gennem monsterets ansigtsfunktioner på emballage kassen, kan øjne, næse, mund og flere kombinationer bruges til at hælde op, hvad han mener er et monster ansigt, som at gøre Frankentense som forskere, inspirere børns fantasi.

The Recognition

About the A' Design Award i Bronze

Overpacked Pakke er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Overpacked Pakke forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Overpacked Pakke tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The product packaging box I designed is a package of pastries, which is used as a gift to families with children 2 to 3 years old at the festival. It is inspired by the building blocks, and the monster's features are designed on the surface of the "building blocks". The packaging box can be recycled and turned into building blocks.
Dimensions & Packaging
The size of the whole package is 240mm * 70mm * 240mm, and then it includes 4 rectangular cubes (140mm * 70mm * 70mm), 4 triangular prisms (70mm * 70mm * 70mm), and 4 cubes (70mm * 70mm * 70mm).
Tags
Over-packing, green, building blocks, children,
Inspiration
Overpacking is very serious in China, especially the packaging of some gift boxes. The packaging of many gift boxes greatly exceeds their use value, and many merchants will increase the price of goods by attaching materials to the packaging of the goods in order to make huge profits.
Project Duration
The project started in Xiamen, China in April 2019 and was completed in Chengdu, China in January 2020.
Operation Flow
When eating the cakes inside, the packaging box can be recycled and used as a toy for children.

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