Yashang Hing Tau Ball Fødevareemballage by Mars Team is a highly esteemed winner of the very prestigious 2021 A' Design Award i Sølv in Emballagedesign Competition Category.
SølvEmballage· 2021
Yashang Hing Tau Ball Fødevareemballage
by Mars Team
Client: Shenzhen Baixinglong Creative Packaging Co., Ltd
A' Design Award i Sølv Winner in Emballage Category
- 21,753
- Verified Award Winner
- Verify Award Status for #121185
The Design
About Yashang Hing Tau Ball Fødevareemballage
Yashang Hing Tau Ball er et emballagedesign til kødbolleprodukter. Grafikken er baseret på råvarerne i fødevaren indeni. Dyremotiver er arrangeret som moderne grafiske kompositioner, og hver type råvare identificeres med en kontrasterende farve. Den stærke farvekontrast understøtter den visuelle gennemslagskraft på detailhylder. Designet refererer også til de lykkevarslende traditionelle skikke i Chaoshan-området i Kina, og en rød konvolut er placeret omkring produktet. Der er anvendt papirtryk, plast i fødevaregodkendt kvalitet og et silkebånd. Emballagen måler 260 gange 150 gange 260 millimeter.
The Recognition
About the A' Design Award i Sølv
Yashang Hing Tau Ball Fødevareemballage er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Yashang Hing Tau Ball Fødevareemballage forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Yashang Hing Tau Ball Fødevareemballage er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The meatball packaging is designed creatively based on the raw materials of the product. The layout combines them in the form of modern graphics. The various types of raw materials are distinguished by color contrast. Reflect the sense of modern fashion at the same time increase the interesting expression of the product, and the strong contrast of colors in the shelf display terminal will have a good sense of visual impact.
- Dimensions & Packaging
- 260mmx150mmx260mm, which is suitable for the size of consumers under such specifications, provides better consumption experience for consumers.
- Tags
- Meatball, graphic composition, color composition, animal image
- Production Technology
- Application of paper printing, food grade plastic, silk belt
- Design Challenge
- In this project, the most difficult thing is how to combine a variety of animal images into a package with the characteristics of Chaoshan region in China, while the packaging presentation should have a sense of modern fashion. Finally, through reading books and referring to a large number of design pictures, I found that modern graphic composition and color composition can well integrate these points. Finally, I began to design in this way.
- Inspiration
- Inspired by the combination of animal graphics and color composition, the design of this package integrates the traditional customs of Chaoshan area in China that like auspicious things. Meanwhile, the design of the red envelope around the product is also designed to have a better sense of experience with consumers.
- Project Duration
- The project started in September 2020 in Shenzhen, completed in October 2020 in Shenzhen, and went on sale in the market in December 2020
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
