Drunk Bartender Primær funktion: Emballagedesign by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 A' Design Award i Sølv in Emballagedesign Competition Category.
SølvEmballage· 2022
Drunk Bartender Primær funktion: Emballagedesign
Client: Bakhtiyar Baimurzayev
A' Design Award i Sølv Winner in Emballage Category
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- Verified Award Winner
- Verify Award Status for #131108
The Design
About Drunk Bartender Primær funktion: Emballagedesign
Drunk Bartender er et emballagedesign til en serie af klassiske alkoholholdige cocktails. Designet er anvendt på en standard dåse med et volumen på 330 milliliter. Hver dåse præsenterer navnet på en klassisk cocktail på en bogstavelig måde gennem komiske grafiske illustrationer. De grafiske elementer har til formål at hjælpe dåserne med at skille sig ud på hylden og tiltrække købernes opmærksomhed. Mange designs til klassiske drinks ser enkle og ens ud, så der blev valgt et moderne visuelt sprog. Drunk Bartender viser, at klassiske drinks også kan præsenteres i en moderne stil.
The Recognition
About the A' Design Award i Sølv
Drunk Bartender Primær funktion: Emballagedesign er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Drunk Bartender Primær funktion: Emballagedesign forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Drunk Bartender Primær funktion: Emballagedesign er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The creation of a series of designs for classic alcoholic cocktails in a modern style using graphic elements to make them stand out on the shelf and draw the attention and to show that the classics can also be modern by means of comical graphic illustrations.
- Dimensions & Packaging
- A tin can: 330 ml
- Tags
- packaging design, can, professional, cocktails
- Production Technology
- It is a standard tin can.
- Design Challenge
- The main challenge was to present classic in the modern way that would be attractive for the consumers.
- Research
- The market research was aimed to find and create the design that would stand out from competitors and attract the attention of potential buyers.
- Inspiration
- Boring and trivial designs for a classic series of alcoholic beverages that do not attract the consumers' attention was the inspiration to find new modern images for creating the design for classic and conservative alcoholic beverages.
- Project Duration
- August, 2020 Location: Kazakhstan
- Operation Flow
- Having learned the history of each name of the cocktails, having perceived it, we decided to depict their names in the design itself in a literal way.
- Team Members
- Designer: Bakhtiyar Baimurzayev
- Image Credits
- All images Credits to Bakhtiyar Baimurzayev
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