Unique Me Druneemballage by Agilis Design Graphic Design is a highly esteemed winner of the very prestigious 2022 A' Design Award i Bronze in Emballagedesign Competition Category.
BronzeEmballage· 2022
Unique Me Druneemballage
by Agilis Design Graphic Design
A' Design Award i Bronze Winner in Emballage Category
Verified Award Winner
Verify Award Status for #131506The Design
About Unique Me Druneemballage
Unique Me er en papemballage designet til friske druer. Designet er baseret på idéen om, at ingen mennesker i verden er ens i udseende, tanker, karakter eller gestik. Håndtegnede illustrationer giver druerne enkle ansigter, så frugten fremstår som en gruppe af individer. En frisk farvepalet og et enkelt layout understøtter temaet. Det friske frugtmarked i Kina er stærkt konkurrencepræget og bruger ofte enkle fotografier af frugt eller gårdmiljøer. Unique Me har til formål at skille sig ud og skabe en følelsesmæssig forbindelse med kunderne.
The Recognition
About the A' Design Award i Bronze
Unique Me Druneemballage er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Unique Me Druneemballage forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Unique Me Druneemballage tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
- Tags
- Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
- Production Technology
- Paper Carton
- Design Challenge
- Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
- Inspiration
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
- Project Duration
- The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
- Operation Flow
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations. - Team Members
- Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan - Image Credits
- Photo Credit: Guibin Ji
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