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Shijian Chuxin Teemballage af Longxiang Li

Shijian Chuxin Teemballage af Longxiang Li er en højt anset vinder af den meget prestigefyldte 2022 A' Design Award i Guld i konkurrencekategorien Emballagedesign.


GuldEmballage· 2022

Shijian Chuxin Teemballage

af Longxiang Li

Klient: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

Vinder af A' Design Award i Guld i kategorien Emballage

54,755

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Farver

Designet

Om Shijian Chuxin Teemballage

Shijian Chuxin er et emballagedesign til te. Designet anvender illustrationer inspireret af de økologiske teplantager i Guizhou, frøer, svaler, teplukkere og Chishui-floden. De kinesisk-inspirerede illustrationer afspejler produktionsområdets økologi og giver brandet et markant visuelt sprog, rettet mod yngre forbrugere. Indpakningspapiret er fremstillet af hvidt specialpapir og trykt med illustrationerne. Æsken er færdigbehandlet med lasertryk og guldfolieprægning og måler 300 gange 120 gange 80 millimeter. Æsken åbnes let, og de enkle materialer egner sig til masseproduktion.

Anerkendelsen

Om A' Design Award i Guld

Shijian Chuxin Teemballage er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Shijian Chuxin Teemballage forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Shijian Chuxin Teemballage skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
The product design uses Guizhou ecological tea gardens, frogs, big swallows, tea pickers, the Chishui River, and red culture as creative elements to construct a natural and excellent organic ecological humanistic world illustration design. Today, when we advocate returning to nature, let People can easily feel the breath of nature coming to their faces. Through the unique and unique visual language, the personality of the product packaging is established, and it can perfectly echo the brand,
Dimensioner & Emballage
Packing box size: 300mm X 120mm X H80mm
Tags
Simple, modern, illustration
Produktionsteknologi
The packaging paper is made of white special special paper and printed with illustrations.The packaging box is printed by laser and hot stamped gold.
Designudfordring
The difficulty of the design of this project lies in how to make the product more suitable for young people. In the end, we solved this problem through different illustration techniques and the use of illustrations, which conformed to the target consumer group and demonstrated the brand's selling point.
Forskning
highlight brand personality in the form of Chinese-style illustrations.Graphic design runs through this package.It is separated from the traditional tea packaging design and fits the product positioning of the target group.highlighting everyone's understanding of tea, presenting products that are both novel and full of oriental charm.The design reflects the ecology of the production area and conforms to the target consumer group.
Inspiration
Aim of design through younger and literary design, clearly distinguish it from traditional green tea in the market. Create a natural and excellent illustration design for Guizhou Ecological Tea Garden, Frog, Big Swallow, Tea Picker, etc. The design reflects the ecology of the production area and conforms to the target consumer group. It is separated from the traditional tea packaging design and fits the product positioning of the target group.
Projektvarighed
The project was launched in July 2020 and completed in October 2020
Driftsflow
The packaging box is simple and easy for consumers to open.The packaging materials and processes are simple and easy to mass produce.
Teammedlemmer
Longxiang Li

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Godt Design Fortjener Stor Anerkendelse

A' Design Award er en international, jurybedømt udmærkelse for godt design. Deltag i A' Design Award for at få mulighed for meritokratisk anerkendelse, opnå berømmelse, prestige og omtale af dit arbejde. Nominer dit arbejde til A' Design Award og konkurrér om den eftertragtede A' Design Prize.

Nominer