Valenlime Emballage by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award i Bronze in Emballagedesign Competition Category.
BronzeEmballage· 2022
Valenlime Emballage
Client: Valenlime Co.
A' Design Award i Bronze Winner in Emballage Category
Verified Award Winner
Verify Award Status for #139844The Design
About Valenlime Emballage
Valenlime er et emballagedesign til nødder og tørret frugt, der hverken indeholder sukker eller tilsætningsstoffer. Emballagen måler 110 mm i bredden, 27,2 mm i dybden og 115 mm i højden. Størrelsen blev valgt for at gøre den nem at bære og for at udnytte fragtcontainerens kapacitet fuldt ud, hvilket reducerer transportens CO2-aftryk. Klare ecoline-farver og trykte illustrationer af frugter erstatter fotografier. Et transparent vindue viser den rigtige tørrede frugt indeni, og en hampetråd langs kanten forbinder illustrationen med indholdet.
The Recognition
About the A' Design Award i Bronze
Valenlime Emballage er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Valenlime Emballage forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Valenlime Emballage tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Valenlime, a Swedish nuts and dried fruit producer and supplier, is aiming to substitute these healthy titbits which are without any sugar or additives for munchies and other common snacks in the market. The whole order of Valenlime, a brand originated from nature, was designing an attractive and lovely packaging which easily could convey the brand's message, love for nature!
- Dimensions & Packaging
- Width 110mm x Depth 27.2mm x Height 115mm
- Tags
- Dried Fruit, Packaging, Creative Design, Valenlime
- Production Technology
- Using bright ecoline color, the illustration of the fruits have substituted for their pictures to make it more pleasant and inviting. In addition, we need a display window on the package, which has been provided by combining the fruit illustrations with a transparent part showing real dried fruits inside the package to induce the natural origin of the product. The hemp thread in the border of illustration and transparent part, symbolizes tying the image to the reality.
- Design Challenge
- We have faced a tricky challenge about showing the feelings properly. Therefore, we started by the structure. At this level we have made an effort to use the best material, as well as minimization of plastic use to lessen damage of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature! - Research
- The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature! - Inspiration
- The critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
- Project Duration
- This project was started at January 2018 in Tehran-Iran and was ended on September 2018
- Operation Flow
- The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
- Patents
- Copyright Valenlime co., all right reserved.
- Team Members
- Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar - Image Credits
- Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar
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