Jern Grafik · 2023
Q Sky Pilates Brand Identitet
- A' Design Award i Jern 2023 in Grafik
- CLIENT: Q Sky
- Estimated Number of Design Views: 9,571
- Verification code DA1ABFDF4B · Verify this award
Colors
About Q Sky Pilates Brand Identitet
Q Sky Pilates er en brand identitet skabt til et Pilates-studie. Bogstavet Q er tegnet som en fugl, der flyver frit på himlen, hvilket forbinder studiets navn med en følelse af lethed, frihed og afslapning. Det enkelte bogstav fungerer som et selvstændigt grafisk element, og det samme bogstav er konsistent med den skrifttype, der anvendes til det fulde brandnavn. Identiteten er anvendt på skiltning i rummet, sportstøj, vandkopper og medlemskort, produceret med digitaltryk, serigrafi og broderi. Farvenøjagtigheden på hvert materiale blev nøje kontrolleret.
About the A' Design Award i Jern
Q Sky Pilates Brand Identitet er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Q Sky Pilates Brand Identitet forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Q Sky Pilates Brand Identitet respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.
Press Kit
- Unique Properties
- The visual image visualizes the first letter "Q" in English through associative language, like a bird flying freely in the sky, so as to echo the pleasant feeling conveyed by the Qingkong brand and Pilates; when the letter "Q" is presented independently , is a flying bird, and when the brand name is fully expressed, the overall font can still achieve a high degree of uniformity.
- Dimensions & Packaging
- Size according to specific object application
- Tags
- Pilates, sports, fitness, sky, bird
- Production Technology
- Mainly used in space signs and sportswear, water cups, membership cards and other carriers, the technology used is mainly digital printing, silk screen printing, embroidery.
- Design Challenge
- There is not much challenge, mainly because of the test of the fineness of the color on different carriers and the craftsmanship during the application process.
- Research
- Using intuitive visual effects, people perceive industry attributes and a relaxed atmosphere.
- Inspiration
- Pilates brings a sense of lightness, freedom and relaxation, as well as the imaginary of the sky in the name. Therefore, the combination of flying birds and the brand's initial letter "Q" can be used as an independent graphic without excessive design and destruction. The font tone of the overall name.
- Project Duration
- Starting in March 2022, the space will be imported in May, and the items will be produced in August. It will officially open on October 1.
- Operation Flow
- It is mainly based on the physical space display, and the requirements for color and lighting are relatively high, which will be related to people's associations with nature and the sky when they see the logo or visual image.
- Patents
- Trademark holder: Q Sky
- Image Credits
- Design,Feng Lei,2022