Gujin-National Treasure Baijiu-flaskeemballage by Hua Yun

Gujin-National Treasure Baijiu-flaskeemballage by Hua Yun is a highly esteemed winner of the very prestigious 2024 A' Design Award i Jern in Emballagedesign Competition Category.

JernEmballage· 2024

Gujin-National Treasure Baijiu-flaskeemballage

by Hua Yun

A' Design Award i Jern Winner in Emballage Category

9,768

Verified Award Winner

Verify Award Status for #153980

View at A' Design Award Press Release Award Badge

Colors

The Design

About Gujin-National Treasure Baijiu-flaskeemballage

Gujin-National Treasure er en emballagedesign til kinesisk baijiu. Flasken er fremstillet af keramik med en hvid jadefarvet krop samt et låg og en base i guld. Den firkantede base minder om et jadesegl fra det gamle kinesiske kongedømme. Fem drager samlet på det ydre låg symboliserer national velstand og fred. Indvendigt bærer en kugleformet hætte et dragemønster. Formen er inspireret af kinesisk kejserkultur og traditionel orientalsk æstetik. Flasken måler 200 mm i bredden, 350 mm i højden og 200 mm i dybden. Designet fungerer både som beholder og som et dekorativt objekt til udstilling og samling.

The Recognition

About the A' Design Award i Jern

Gujin-National Treasure Baijiu-flaskeemballage er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Gujin-National Treasure Baijiu-flaskeemballage forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Gujin-National Treasure Baijiu-flaskeemballage respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
Dimensions & Packaging: Width: 200mm x Height: 350mm x Depth: 200mm
Tags: Chinese Baijiu, Oriental Aesthetics, Packing design
Production Technology: This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
Design Challenge: This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
Research: Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
Inspiration: Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
Project Duration: The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
Operation Flow: In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
Image Credits: HuaYun Design