Delpasand Sort Te Emballage by Mohammadreza Eslamparast

Delpasand Sort Te Emballage by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award i Jern in Emballagedesign Competition Category.

JernEmballage· 2025

Delpasand Sort Te Emballage

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award i Jern Winner in Emballage Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Delpasand Sort Te Emballage

Delpasand er en emballagedesign til sort te. Sortimentet omfatter Ceylon-te, tilbudt som aromatisk og original, samt iransk te. Sort blev valgt som hovedfarve, da den matcher farven på tørrede teblade. Flade illustrationer af en tekande og en teplantage viser oprindelsen af hvert produkt. En landmand, en elefant og et tempel repræsenterer Ceylon, mens landbrugsscener repræsenterer Iran. Klare og tydelige farver hjælper køberne med at skelne varianterne fra hinanden på hylden. Hver æske er offsettrykt på karton med prægning.

The Recognition

About the A' Design Award i Jern

Delpasand Sort Te Emballage er vinder af A' Design Award i Jern, en prestigefyldt anerkendelse, der tildeles gode designs, som opfylder de professionelle og industrielle krav, man forventer af veldesignede skabelser. Jernvinderne viser stor dygtighed, høj specialisering, ekspertforståelse og kreativ kapacitet hos deres skabere. Delpasand Sort Te Emballage forventes at være en højt estimeret, beundret og kær skabelse, der er praktisk og innovativ. Dette design, der har vundet A' Design Award i Jern, integrerer branchens bedste praksis og har kompetente tekniske egenskaber knyttet til knowhow og talent. Delpasand Sort Te Emballage respekteres for sin grundighed og er designet til at levere forbedringer af livskvaliteten, der er med til at gøre verden til et bedre sted.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging: Width 120 mm x Depth 80 mm x Height 200 mm.
Tags: Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology: Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge: Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research: Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration: A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration: April - May 2022, Tehran, Iran
Operation Flow: To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits: Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.