Satine Fresh Milk Mælkeemballage af Pesign er en højt anset vinder af den meget prestigefyldte 2024 A' Design Award i Bronze i konkurrencekategorien Emballagedesign.
BronzeEmballage· 2024
Satine Fresh Milk Mælkeemballage
af Pesign
Klient: Yili Group
Vinder af A' Design Award i Bronze i kategorien Emballage
Verificeret Prisvinder
Verificer Prisstatus for #158907Designet
Om Satine Fresh Milk Mælkeemballage
Satine Fresh Milk er en limited edition emballagedesign til et produkt af frisk mælk. Beholderen er formet som en mælkedåse og er fremstillet af nedbrydeligt PE-plastik. Den grafiske form er baseret på et dragehoved omgivet af lykkebringende skyer og blomster, som er traditionelle nytårssymboler. En udskæringsproces inspireret af traditionel vindueskunst skaber det fine mønster. Når mælken er drukket, kan emballagen genbruges af børn som en lykkepose til slik, som en natlampe eller som en festlanterne. Genbrugsmulighederne reducerer spild og forlænger livet for festlig emballage.
Anerkendelsen
Om A' Design Award i Bronze
Satine Fresh Milk Mælkeemballage er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Satine Fresh Milk Mælkeemballage forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Satine Fresh Milk Mælkeemballage tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- New Year is the most important holiday in China and many brands celebrate it with limited edition packaging to bring them closer to consumers. Unlike other limited edition packaging designs that only feature graphics on the packaging, Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
- Dimensioner & Emballage
- 80mmx80mmx145mm
- Tags
- Interactive ,Limited edition ,Experience innovation
- Produktionsteknologi
- Degradable PE plastic
- Designudfordring
- The overall packaging adopts a hollow out process, and the size and position of the hollow out parts need to meet the requirements of uniform packaging stress.
- Forskning
- Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
- Inspiration
- The shape of the packaging is based on the shape of a milk can, which reinforces the product attributes of fresh milk. The design is based on a dragon head surrounded by New Year elements such as auspicious clouds and flowers, symbolizing the beauty and good fortune of the New Year. The whole packaging adopts the hollowing process, inspired by the traditional window art form, which is festive, delicate and elegant.
- Projektvarighed
- The project started in October 2023 in Shen Zhen and finished in December 2023 in Shen Zhen.
- Driftsflow
- After using the product, consumers (4-10 year-old children) can use the packaging as a “New Year's lucky bag” for collecting red envelopes or storing candies (storage function), It can also be a night light to accompany consumers to sleep (companion function), as well as a lantern to take part in the “Guess the Lantern Riddle” activity of the Lantern Festival (interactive function). Packaging is participating in different New year's activities in different scenarios with consumers and it is becoming part of the consumer's emotional memory of the New Year.
- Teammedlemmer
- Product designer:Pesign team
Packaging designer:Pesign team
photographer:Dong hua
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