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Banquet Chinese Baijiu Spiritusemballage af Ying Song Brand Design Shenzhen Co., Ltd

Banquet Chinese Baijiu Spiritusemballage af Ying Song Brand Design Shenzhen Co., Ltd er en højt anset vinder af den meget prestigefyldte 2024 A' Design Award i Sølv i konkurrencekategorien Emballagedesign.


SølvEmballage· 2024

Banquet Chinese Baijiu Spiritusemballage

af Ying Song Brand Design Shenzhen Co., Ltd

Klient: Guizhou Suiyuesijiu Enterprise Management Co., Ltd.

Vinder af A' Design Award i Sølv i kategorien Emballage

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Verificeret Prisvinder

Verificer Prisstatus for #160778

Farver

Designet

Om Banquet Chinese Baijiu Spiritusemballage

Banquet er et emballagedesign til kinesisk baijiu, en destilleret spiritus. Flasken er fremstillet af keramik, og dens form er inspireret af traditionelle kinesiske vaser. Den himmelblå farve refererer til Ru-keramik fra Song-dynastiet, og den minimalistiske form følger Song-dynastiets æstetik. Kapslen er fremstillet af legering og bærer det kinesiske skrifttegn for banket i midten. Flasken måler 87 gange 87 gange 305 millimeter og kan genbruges. Mundingen fjernes og vendes om, så flasken fungerer som blomstervase, mens kapslen bliver til en røgelsesholder.

Anerkendelsen

Om A' Design Award i Sølv

Banquet Chinese Baijiu Spiritusemballage er vinder af A' Design Award i Sølv, en usædvanligt prestigefyldt anerkendelse, der tildeles designs i topklasse, som er pragtfulde og imponerende. Sølvvinderne er enormt geniale og overordentlig kreative værker, der illustrerer deres designeres fremragende ekspertise, talent og skarpsindighed. Banquet Chinese Baijiu Spiritusemballage forventes at være et vidunderligt udstillingsværk, der er bemærkelsesværdigt professionelt og dybt innovativt. Dette design, der har vundet A' Design Award i Sølv, er en højst bemærkelsesværdig, beundret opfindelse, som gavner og flytter grænserne for kunst, videnskab, design og teknologi. Banquet Chinese Baijiu Spiritusemballage er en skabelse, som mange misunder, og som vækker begær, bringer positive følelser og antænder forundring og undren.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
It's a Baijiu package from China. The name of the project is Banquet, a famous painting from the Song Dynasty that depicts scenes of people drinking and playing at night banquets. Therefore, this design applies the minimalist style of Song Dynasty aesthetics to the shape of wine bottles, and the sky blue color used in ceramic bottles also expresses this feature, which is beautiful, simple, and high-end. The designer wants to convey the elegant lifestyle of Song people to customers through this project. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Dimensioner & Emballage
A bottle / 87mm x 87mm x 305mm / ceramics, metals/
Tags
Chinese Baijiu packaging, packaging design, reused
Produktionsteknologi
We chose sky blue as the color for the ceramic vase, representing the high-end aesthetic of the Song Dynasty, and the shape of the ceramic vase also drew inspiration from the shape of traditional Chinese vases. The bottle cap is made of alloy, which can reflect the advanced texture of the project. The middle of the bottle cap has the Chinese character ‘banquet’, which is the Chinese name of the project. Use graphics to represent the project name.
Designudfordring
How to reflect the aesthetic beauty, simplicity, and sophistication of the Song Dynasty in packaging. Convey to customers the feeling about ‘Real artists simplify’.
Forskning
Type of Research: Baijiu packaging; Research Objectives : promote project sales; Methodology: design a new project; data collection: start from customers' purchase preferences; Tools Used: design software; effect: the project is successfully launched, and sales are very good.
Inspiration
The creativity comes from the aesthetics of the Song Dynasty in China.
Minimalism was a characteristic of Song Dynasty aesthetics.

Chinese ceramic art reached its peak in the Song Dynasty.
The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the ‘Real artists simplify’.

Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty.
So the bottle is design to be reusable, reflect they're.
1 Remove and flip the bottle mouth to use as a vase for "flower arrangement"
2 Bottle cap making incense base

The design reflects the elegant life of Song people.
Projektvarighed
The project started construction in Shenzhen in February 2023, was completed in December 2023, and was launched for sale in China around December 2023
Driftsflow
Open the bottle cap to drink. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Teammedlemmer
Creative Director: Yingsong Chen
Design: Huandi Li, Zhen Bi, Wei Yang
3D: Wei Hu
Billedkreditering
Image #1:Yingsong Chen ,
Image #2:Yingsong Chen ,
Image #3:Yingsong Chen ,
Image #4:Yingsong Chen,
Image #5:Yingsong Chen

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