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Jian Shan Jian Shui Emballeret Spiritus af Jing Chen

Jian Shan Jian Shui Emballeret Spiritus af Jing Chen er en højt anset vinder af den meget prestigefyldte 2024 A' Design Award i Guld i konkurrencekategorien Emballagedesign.


GuldEmballage· 2024

Jian Shan Jian Shui Emballeret Spiritus

af Jing Chen

Klient: Jing Chen

Vinder af A' Design Award i Guld i kategorien Emballage

153,304

Verificeret Prisvinder

Verificer Prisstatus for #160933

Farver

Designet

Om Jian Shan Jian Shui Emballeret Spiritus

Moderne emballagedesign er ikke længere blot en simpel funktion til at beskytte varer, den er mere fremtrædende i formidlingen af miljøbeskyttelseskoncepter og øger værdien af produkter. Det seneste designforum påpegede, at i lyset af økologiske udfordringer bliver grøn emballage gradvist en ny tendens, hvor bionedbrydelige materialer og genanvendelsesdesign foretrækkes. Derudover er nyskabelse også en branchetrend, og koncepter som personalisering påvirker gradvist grænserne for emballage.

Anerkendelsen

Om A' Design Award i Guld

Jian Shan Jian Shui Emballeret Spiritus er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Jian Shan Jian Shui Emballeret Spiritus forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Jian Shan Jian Shui Emballeret Spiritus skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.

Bag Designet

Pressemappe

Credits, teammedlemmer og tekniske detaljer leveret af designeren.

Unikke Egenskaber
This is a sauce-flavor liquor packaging
Different from other liquor packaging is:
one. the wine bottle shape anthropomorphic, wine box shape skeuomorphic, wine bottle and wine box, the combination of people and things, better in line with the meaning of the project theme
two. the opening structure and opening method are different, and the material is different.
Three. reduce the process and printing, reduce production costs, rational packaging, pay attention to sustainable applications
Dimensioner & Emballage
Additional note: The body of the wine box does not do printing, the seal material is white touch paper, the text and pattern cold hot red gold and black gold
Tags
Jian Shan, Jian Shui、Mountain and Water、You wei dao
Produktionsteknologi
The bottle body is made of glass material, sprayed with ceramic ink, the text and local pattern in the middle are plated silver, the bottle lid is made of walnut wood combined with wood cork, and the bottle cap is affixed with self-adhesive stickers. The wine box shall be mounted with density fiberboard mounted with dark blue special paper, and the seal of the base shall be scalded with red gold. The lining shall be lined with a light blue velvet sponge and sealed with a self-adhesive sticker. The red part of the sticker shall be cold-pressed.
Designudfordring
The most difficult part of this design is to deal with the relationship between the product and the brand, the relationship between the brand and the wine, the relationship between the product name and the wine, the relationship between the Chinese culture and the wine, and the relationship between the wine and people. Physical production will choose glass materials, compared to ceramic materials, glass materials can be a good expression of detail, while reducing production costs
Forskning
Research type: Explore the relationship between traditional liquor culture and traditional Chinese culture. The brand has no way, which is in line with the peaceful and moderate way of traditional Chinese culture and the way of harmony between nature and man. Seeing the mountains and the water corresponds to the exchanges between people, the exchanges between countries, and harmony without difference, and the United States and the United States
Research target: Intellectuals and successful people who love traditional Chinese culture, mainly male consumers.
Inspiration
"Mountain and Water" Baijiu takes the different drinking states of consumers as its creative inspiration. By combining the artistic conception of "mountain is mountain", "mountain is not mountain", and "mountain is still mountain", consumers can gain a deeper understanding of the gains and losses in life through the drinking experiences of "tasting", "tipsy", and "drunk".
Projektvarighed
The project started in Changsha in June 2022, was completed in Changsha in February 2023, and won the Gold Award in the American Muse Packaging category Design in April 2023
Driftsflow
Tear the seal, open the package, the bottle stands in the middle of the outer box, like a wise man, sitting in the middle of a leaf boat, the picture is full of Zen, has a good display effect.

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Godt Design Fortjener Stor Anerkendelse

A' Design Award er en international, jurybedømt udmærkelse for godt design. Deltag i A' Design Award for at få mulighed for meritokratisk anerkendelse, opnå berømmelse, prestige og omtale af dit arbejde. Nominer dit arbejde til A' Design Award og konkurrér om den eftertragtede A' Design Prize.

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