Chillwild Spring Urtete Sæt Emballage af Zilian Li - Ambiwishes er en højt anset vinder af den meget prestigefyldte 2025 A' Design Award i Bronze i konkurrencekategorien Emballagedesign.
BronzeEmballage· 2025
Chillwild Spring Urtete Sæt Emballage
Klient: ChillWild
Vinder af A' Design Award i Bronze i kategorien Emballage
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Om Chillwild Spring Urtete Sæt Emballage
Chillwild Spring er en urtete sætemballage designet til daglige velværeritualer. Boksen indeholder 16 individuelt forseglede breve med urtete i enkeltportioner samt en håndlavet keramikkop formet som en bambusknude. Den minimalistiske yderboks har et 3D-folietrykt logo med en diskret prægetekstur, hvor skiftende lys- og skyggemønstre fremkalder billedet af blade i bevægelse. Alle materialer er plastikfrie, herunder genanvendeligt papir og teposer af plantebaseret majsfiber. Koppens gradvise grønne glasur antyder voksende bambus. Designet forbinder traditionelle kinesiske medicinske principper med moderne byliv.
Anerkendelsen
Om A' Design Award i Bronze
Chillwild Spring Urtete Sæt Emballage er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Chillwild Spring Urtete Sæt Emballage forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Chillwild Spring Urtete Sæt Emballage tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- Chillwild reimagines herbal wellness by integrating traditional Chinese medicinal principles with modern lifestyles. Rooted in the philosophy of food as medicine, it offers a convenient yet culturally rich experience. The minimalist packaging features dynamic light and shadow patterns that evoke a sense of nature and calm. All materials are plastic free and FSC certified. A bamboo-joint ceramic cup, symbolizing seasonal renewal, adds a poetic touch to everyday wellness rituals.
- Dimensioner & Emballage
- Outer packaging dimensions: Width 332 mm x Depth 100 mm x Height 80 mm. The box contains 16 individually sealed herbal sachets and one handcrafted ceramic cup. Each sachet is single serve, vacuum sealed, and placed in an inner paper drawer tray for protection and organized presentation. All materials are biodegradable and plastic free.
- Tags
- Sustainable Packaging, Bamboo Joint Cup, Ceramic Material, Dynamic Light and Shadow, 3D Green Foil Process, Gradient Green Glaze, Herbal Wellness, Spring Awakening, Plastic Free, Eastern Aesthetics
- Produktionsteknologi
- The packaging uses recyclable paper, biodegradable materials, and plant based corn fiber tea bags to ensure a plastic free solution. A 3D foil stamped logo forms a subtle embossed texture that interacts with light. The bamboo joint cup is produced with traditional ceramic methods and modern glaze techniques, using a gradient green glaze that diffuses upward to resemble the natural growth of spring bamboo.
- Designudfordring
- The challenge was to merge aesthetics with the brand wellness philosophy, making the packaging both visually appealing and meaningful. A minimalist approach integrates natural elements such as tree shadows and bamboo motifs to create an open and balanced feel. A soft color palette and light interactions enhance the design, capturing Eastern aesthetics and the essence of renewal.
- Forskning
- The research began with interviews and surveys targeting young urban professionals, revealing common issues such as fatigue, insomnia, and anxiety. These insights informed the formulation of herbal blends using principles from traditional Chinese medicine, guided by the philosophy of food as medicine. The design integrates elements like bamboo, garden shadow play, and seasonal symbolism to reflect cultural roots while addressing modern wellness needs.
- Inspiration
- Inspired by the renewal of spring, the resilience of bamboo, and the balance found in traditional tea culture, this design translates natural elements into a contemporary visual language. Light and shadow effects mimic the shifting qualities of spring sunlight, while the gradient green glaze reflects the energy of growing bamboo. The minimalist aesthetic and the brand signature greater than symbol express growth, harmony, and mindful living.
- Projektvarighed
- Design of the project began in October 2024 and be completed in December 2024.
- Driftsflow
- The outer box opens like a gift, revealing individually sealed herbal packs arranged in orderly rows, inviting a sense of calm and ritual. As light hits the textured surface, shifting shadows mimic leaves in motion, creating a dynamic visual experience. The greater than symbol on the box guides the eye forward, subtly suggesting progress and wellbeing. Each element encourages users to slow down, reconnect with nature, and embrace wellness with intention.
- Patenter
- Copyright belong to Nichousha Shanghai Health Technology Co., Ltd., ChillWild Lichun Limited Edition, 2024.
- Teammedlemmer
- Branding: Zilian Li
Creative: Yuzhou Wu
Materials: Xiaoyu Lu
Ceramics: Qin Zi - Billedkreditering
- Copyright belong to Ambiwishes Technology
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