Mags Skin Deodorantmærke by Gamze Binici is a highly esteemed winner of the very prestigious 2026 A' Design Award i Bronze in Emballagedesign Competition Category.
BronzeEmballage· 2026
Mags Skin Deodorantmærke
by Gamze Binici
Client: Gamze Binici
A' Design Award i Bronze Winner in Emballage Category
Verified Award Winner
Verify Award Status for #174274The Design
About Mags Skin Deodorantmærke
Mags Skin er et brandidentitets- og emballageprojekt udviklet til en naturlig deodorant, der er designet specifikt til sensitiv hud. Brandet er bygget op omkring magnesium som sit grundlæggende element, symboliseret gennem et cirkulært, atominspireret mærke. Et dobbeltlagsdesign af æsken adskiller brandtilstedeværelse fra detaljerede produktoplysninger og guider brugerne gennem en klar, tillidsfokuseret unboxing-oplevelse. Sprayflasken viderefører denne tilgang med en raffineret, ergonomisk form og en struktureret finish, der forstærker dens eksklusive udtryk.
The Recognition
About the A' Design Award i Bronze
Mags Skin Deodorantmærke er vinder af A' Design Award i Bronze, en højt prestigefyldt anerkendelse, der tildeles enestående designs, som udmærker sig ved kreativitet, opfindsomhed og skarpsindighed. Bronzevinderne er rigeligt dygtige og påfaldende kreative artefakter, der bekræfter deres designeres store erfaring, fantasi og snilde. Mags Skin Deodorantmærke forventes at være en højt estimeret, beundret og kær genstand, der er bemærkelsesværdigt professionel og innovativ. Dette design, der har vundet A' Design Award i Bronze, indarbejder bedste praksis inden for kunst, videnskab, design og teknologi og er fremragende på grund af sin sans for detaljer. Mags Skin Deodorantmærke tilfredsstiller pragtfuldt behov, rører længsler, charmerer følelser og appellerer til nysgerrigheden.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A refined, minimalist brand identity and packaging system was created for Mags Skin, a company dedicated to delivering gentle, natural deodorant solutions for sensitive skin. The goal was to visually express the purity, efficacy and scientific grounding of the product while appealing to a wellness conscious audience.
- Dimensions & Packaging
- 37 x 37 x 138 mm box dimension
- Tags
- skincare, deodorant, body care, packaging, brand identity, wellness, personal care
- Production Technology
- The packaging features a dual layer box construction, combining brand presence with functional storytelling. The outer navy case serves as the brand's first impression, conveying professionalism and confidence. Nestled inside the outer case, the white interior box carries detailed product information, usage benefits and a clear breakdown of the natural ingredients. The spray bottle carries the same minimalist branding, designed for both aesthetic appeal and ergonomic use. Its textured finish creates a premium, tactile experience.
- Design Challenge
- It was important that the design felt clean and modern, but also gentle and approachable for people with sensitive skin.
- Research
- Mags Skin is a brand focused on creating natural deodorant specifically formulated for people with sensitive skin. The research began by understanding the needs of this audience, individuals who often struggle with irritation caused by traditional deodorants and are actively seeking safer, more transparent alternatives. I reviewed existing natural deodorant brands, studied how they communicate their benefits, and identified visual trends within clean skincare.
- Inspiration
- The identity system centers around magnesium, the active ingredient of the deodorant, as both the scientific and symbolic heart of the brand. The circular atom inspired logo represents magnesium’s elemental power.
- Project Duration
- The project development started in May 16, 2024. The production was completed in 2025, New York, USA.
- Operation Flow
- The separation of packaging layers mimics a clinical unboxing experience, building user trust while enhancing clarity. Through thoughtful structure, symbol driven design, and a consistent material palette, the brand captures attention while supporting a lifestyle of minimalism, wellness, and confidence.
- Patents
- Copyrights belong to Gamze Binici.
- Image Credits
- Gamze Binici
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