Yic Barbecue Market Restaurantinterieur by Qing Dong

Yic Barbecue Market Restaurantinterieur by Qing Dong is a highly esteemed winner of the very prestigious 2020 A' Design Award in Bronze in Innenraumdesign Competition Category.

BronzeInnenraum· 2020

Yic Barbecue Market Restaurantinterieur

by Qing Dong

Client: MET Creative Brand

A' Design Award in Bronze Winner in Innenraum Category

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Verified Award Winner

Verify Award Status for #100070

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Yic Barbecue Market Restaurantinterieur

Der Yic Barbecue Market ist ein Restaurantinterieur mit einer Fläche von 280 Quadratmetern. Der Entwurf löst sich vom traditionellen Grillrestaurant durch eine Markenidentität, die auf einer kleinen außerirdischen Dinosaurierfigur basiert. Am Eingang begrüßt eine Figur mit Sauerstoffmaske die Passanten und verleiht der Fassade einen schlichten und klaren Ausdruck. Spiegelnder Edelstahl bildet eine durchlaufende Decke und schafft ein eindrucksvolles gastronomisches Ambiente. Das Rauchabzugsrohr im Grillbereich nimmt die Form eines UFOs an. Die Sitzbereiche werden nicht durch Wände, sondern durch wechselnde Farben, Dekorationen und Möbelformen voneinander abgegrenzt.

The Recognition

About the A' Design Award in Bronze

Yic Barbecue Market Restaurantinterieur ist Gewinner des A' Design Award in Bronze, einer hochprestigeträchtigen Anerkennung für herausragende Designs, die sich durch Kreativität, Einfallsreichtum und Scharfsinn auszeichnen. Bronze-Gewinner sind reichlich geschickte und auffallend kreative Artefakte, die die große Erfahrung, Fantasie und Findigkeit ihrer Designer belegen. Von Yic Barbecue Market Restaurantinterieur wird erwartet, dass es ein hochgeschätztes, bewundertes und geliebtes Objekt ist, das bemerkenswert professionell und innovativ ist. Dieses mit dem A' Design Award in Bronze prämierte Design verkörpert bewährte Verfahren in Kunst, Wissenschaft, Design und Technologie und ist hervorragend in seiner Liebe zum Detail. Yic Barbecue Market Restaurantinterieur befriedigt Bedürfnisse auf großartige Weise, berührt Wünsche, bezaubert Gefühle und spricht die Neugier an.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In order to distinguish itself from the traditional barbecue shop, designers carried out strategy output and IP creation for the whole brand of Yic. At the same time, they have also carried out brand differentiation positioning, through the cross-border integration of IP and space, to create a unique brand image. Therefore, this case is not only a barbecue shop, but also an alien small dinosaur trend shop.
Dimensions & Packaging: The project covers a total of 280 square meters.
Tags: Interior, Restaurant, Commercial, Modern, Simple, Barbecue Planet Space Station, UFO, Futuristic
Production Technology: With the help of mirror stainless steel, the interior forms a continuous dramatic ceiling space, a visual impact dining environment. It not only enhances the customer experience, but also shows a unique and modern interpretation of traditional cuisine.
Design Challenge: There is no deliberate use of partitions or walls to divide the space in the seat area, but the use of color change, decoration conversion, desk and chair modelling and other ways, injecting a clear difference in each area design.
Research: "Fashion" is never a bluff, but a proper brand tone. The glowing orange planet and the futuristic structure design make the diners feel like they are on the mysterious Zila planet, creating a sense of vision back to the future.
Inspiration: In the doorway area, the little ZILA monster wearing an astronaut's oxygen mask fires cute light waves at the passers-by. The application of this kind of fashion doll with lovely style can not only satisfy the novelty and interesting customer experience, value and satisfaction, but also represent the spiritual orientation and aesthetic interest of modern people. At the same time, it also makes the facade of the whole restaurant form a simple and prominent expression.
Project Duration: The project started in October 2018 in Suqian and finished in December 2018 in Suqian.
Operation Flow: The smoke exhaust pipe in the barbecue area is designed to be a UFO shape, so that the whole design has a well-arranged layers, which can better display personality and taste. The texture of metal is presented by simple lines. The collision of material and color forms an effective sensory discrimination, full of three-dimensional sense.
Patents: Copyrights belong to Qing Dong, 2018.
Team Members: Qing Dong
Jie Chen
Ting Pan
Image Credits: Image #1: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #2: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #3: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #4: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #5: Photographer Ming Chen, YIC BBQ Market, 2018.