The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem by Shenzhen Rehoegd Signage Co., Ltd.

The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem by Shenzhen Rehoegd Signage Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award in Eisen in Servicedesign Competition Category.

EisenService· 2022

The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem

by Shenzhen Rehoegd Signage Co., Ltd.

Client: Shimao Group

A' Design Award in Eisen Winner in Service Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem

„The Island Is a Symbol of the Times" ist ein Beschilderungs- und Wegeleitsystem für einen städtischen Showroom am Hafen der künstlichen Insel der Hongkong-Zhuhai-Macao-Brücke. Der Entwurf basiert auf gekrümmten Flächen, die an die Formen von Yachten und Meereswellen erinnern. Kurven prägen Erscheinungsbild, Gestaltung und Fertigung sowohl der Innen- als auch der Außenbeschilderung. Nahtloses Fügen, abschnittsweises Umformen und Handhämmern sorgen für fließende Konturen. Die Innenbeschilderung verbindet Metall mit gegossenem aquamarinfarbenem Harz, sodass die Wellenformen des metallenen Trägers sichtbar bleiben. Kontrastreiche Farben machen jedes Schild leicht auffindbar.

The Recognition

About the A' Design Award in Eisen

The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem ist Gewinner des A' Design Award in Eisen, einer prestigeträchtigen Anerkennung für gute Designs, die die beruflichen und industriellen Anforderungen erfüllen, die an gut gestaltete Schöpfungen gestellt werden. Eisen-Gewinner zeigen großes Können, hohe Spezialisierung, fachkundiges Verständnis und die kreative Kapazität ihrer Schöpfer. Von The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem wird erwartet, dass es eine hochgeschätzte, bewunderte und geliebte Schöpfung ist, die praktisch und innovativ ist. Dieses mit dem A' Design Award in Eisen prämierte Design integriert bewährte Branchenverfahren und weist kompetente technische Merkmale in Verbindung mit Know-how und Talent auf. The Island Is a Symbol of the Times Beschilderungs- und Wegeleitsystem wird für seine Gründlichkeit geschätzt und ist darauf ausgelegt, Verbesserungen der Lebensqualität zu liefern, die dazu beitragen, die Welt zu einem besseren Ort zu machen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Located in the artificial island port of Hong Kong-Zhuhai-Macao Bridge, this work is a city showroom work whose overall design is based on the element of curved surface mimicry. After extracting and summarizing the still and changing interaction between yacht and waves, designers incorporated or put the element into the appearance, adornment and process design of indoor and outdoor signage.
Dimensions & Packaging: /
Tags: Ocean, Curved surface, Yacht, Artificial Island, Coexistence between human and ocean
Production Technology: Together with seamless splicing technology, the curved surface style has adopted sectional and hand-hammered techniques to ensure perfect curves of its appearance.
The indoor signage employs a combination of metal and resin. The aquamarine resin representing the ocean is naturally molded by casting, through which the curvy waves of the metal base are visible, showing the visual complexity of marine elements.
Design Challenge: The most difficult part of the project was to select and integrate the common aesthetic elements of the yacht and the ocean, and how to incorporate and convey the spirit of the project site in the design. The design team chose to start with the flowing curved surface to express the character of the project on artificial island at the hub in a mimetic way. Also, the curved surface modeling which stretches a long distance, and the resin casting process are part of the difficulties.
Research: The artificial island on which this project is located carries the future vision of the three cities of Hong Kong, Zhuhai and Macao in terms of economic, cultural, tourism and marine conservation and development synergy and integration. The design team hopes that in addition to the space guidance, this project can also help visitors sense the development prospect of this island. By way of environment, material, light effects and other facets, this project aims to form diversified visual textures.
Inspiration: The element of curved surface, inspired by the figure of yacht and sea waves of the architecture, means unstoppable development vision and the idea of the coexistence between cities and the ocean. Owing to the future planning of the artificial island that we are working on seems futuristic, designers added quite a few futuristic and scientific details and adornment.
Project Duration: This project was started in Zhuhai, China in October, 2019;
The showroom signage design plan was finished in July, 2020;
The project was officially opened in September, 2020;
Currently, the final stage of the project is still in the process of design and construction;
The first stage project will be delivered at the end of 2023.
Operation Flow: All signage in this project adopts a modeling language of soft curved surface, which looks harmonious. The combination of metal inlaid with resin in the interior signage design is highly recognizable. In addition, the color scheme in high contrast to the surroundings is memorable in terms of location and shape of signage.
Team Members: Yuan Liu [Design Director]
Wei Zhou [Strategy Director]
Yu Wang [Cheif Designer]
Xin Gong [Detailed Design]
Zongyao Yu [Structure Design]