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Winghook Branding System Ettevõtte identiteet by Daniel da Hora

Winghook Branding System Ettevõtte identiteet by Daniel da Hora is a highly esteemed winner of the very prestigious 2024 Rauaauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.


RaudGraafika· 2024

Winghook Branding System Ettevõtte identiteet

by Daniel da Hora

Client: Dahlstedt Holding SL

Rauaauhind A' Design Award Winner in Graafika Category

Colors

The Design

About Winghook Branding System Ettevõtte identiteet

Winghook Branding System on korporatiivne identiteet, mis on loodud Rootsi tootele Winghook – tootele, mis kinnitab kunstiteoseid seinale kiirel, puhtal ja turvalisel viisil. Logo põhineb toote geomeetrial, täpsusel ja puhtal disainil. Sama geomeetriat korratakse mustrina, mida kasutatakse kirjatarvetel ja pakenditel, nii et brändi saab kasutada paljudes suurustes. Visiitkaardid on trükitud kahes värvis 300-grammisele tekstuurpaberile. Pakendisari hõlmab kraftkarpi, kinkekarpi ja väikepakendit. Süsteem toetab müüki nii jaekauplustes kui ka veebipoes.

The Recognition

About the Rauaauhind A' Design Award

Winghook Branding System Ettevõtte identiteet on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Winghook Branding System Ettevõtte identiteet peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Winghook Branding System Ettevõtte identiteet on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It was developed the branding system for a Swedish consumer good retail product for the arts market: Winghhok. It’s neither a nail, nor a screw. It’s better than all of those old fashioned things. And it holds your art on the wall in a fast, clean, easy-to-install, and safe way.
Winghook is a Swedish designed product, that sells worldwide both in regular retail stores, but also you can buy it directly by its e-commerce (through their website and social media).
Dimensions & Packaging
Personal card: 85 x 0,5 x 55 mm / Two color printing / 300g Canson C a Grain paper;
Craft box: 100 x 30 x 100 mm / 510g Gold Kraft cardboard;
Gift box: 80 x 20 x 80 mm / 360g Triplex paper;
Little Pack: 70 x 10 x 60 mm / 510g Gold Kraft cardboard.
Production Technology
Printing technologies
Inspiration
For the logo and the branding system development, the inspiration wasthe geometry, the precision, and the clean design of the product. For all the stationary materials, like business card for consultants and sellers, and also the packaging, it was explored the geometry of the logo, creating a pattern that can be easily applied in many spaces and executions of the brand.
Team Members
Designer: Daniel da Hora
Image Credits
Image #1 to #5: Creator Daniel da Hora, Variations, 2024.

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