Kuld Graafika · 2021
Designers Brasileiros Brändi Identiteet
by Tiago de Albuquerque Sales e Kiemle
- Kuldauhind A' Design Award 2021 in Graafika
- CLIENT: Designers Brasileiros
- Estimated Number of Design Views: 61,464
- Verification code 710E47AFA4 · Verify this award
Colors
About Designers Brasileiros Brändi Identiteet
Veebisaidi Designers Brasileiros kaubamärk koosneb D-tähe kujulisest paneelist, mis koosneb geomeetrilistest tükkidest, mis sobivad kokku ja esindavad disaini eripärasid. Need tükid on Brasiilia lipult ekstraheeritud kujundid ning moodustavad ka tähe B ja tuukaani. Tukaani defineeris asjaolu, et see on üks suurimaid Brasiilia fauna seemnete levitajaid ja üks neist, kes vastutab troopiliste metsade tekke eest. Seega sümboliseerib seemnete hajutamine brändi jaoks kontseptuaalselt teadmiste levitamist, mis on veebisaidi eesmärk.
About the Kuldauhind A' Design Award
Designers Brasileiros Brändi Identiteet on Kuldauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse esmaklassilistele, imelistele ja silmapaistvatele disainidele. Kuldvõitjad on ülimalt uuenduslikud, visioonilised ja glamuurselt pimestavad looming, mis peegeldab oma disainerite geniaalsust, tarkust ja oskusi. Designers Brasileiros Brändi Identiteet peaks olema kõrgelt kiidetud, suundi seadev ja monumentaalne leiutis, mis pakub enneolematut väärtust. See Kuldauhinna A' Design Award võidudisain on suurejooneline, lugupeetud projekt, mis toob suurt kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Designers Brasileiros Brändi Identiteet tekitab intensiivset soovi, äratab kirge, julgustab loovust ja lummab meid.
Press Kit
- Unique Properties
- The brand of the Blog Designers Brasileiros is a panel with the format of the letter D composed by geometric pieces that fit and represent design specialties. These parts are shapes extracted from the Brazilian flag that also form a letter B and a toucan. The toucan is one of the largest seed dispersers of Brazilian fauna, one of those responsible for formation of tropical forests. For the brand, the dispersion of seeds symbolizes the dissemination of knowledge by Designers Brasileiros.
- Dimensions & Packaging
- Main image 3600px x 3600px. Optional images 1800px x 1800px
- Tags
- brand identity, visual Identity, logo, branding, graphic design, symbol, golden ratio, Brazilian design
- Production Technology
- Developed graphically in golden ratio, with a specific technique called squared golden ratio. For this, the gold rectangles are positioned proportionally to form a gold square. This square served as the grid that formed a harmonic and intentionally proportional symbol.
- Design Challenge
- The great challenge was to represent in a brand the idea of disseminating knowledge to designers in a Brazilian and charismatic way.
- Research
- Everything was developed with a design project methodology that involved research on the client's history, Brazilian culture, golden ratio techniques applied to design and studies on how to graphically represent concepts such as the dissemination of knowledge in the areas of design in a Brazilian way.
- Inspiration
- For the visual identity of an important Blog aimed at the Brazilian design market, focused on the dissemination of knowledge in the area, was used a set of references that express the design, art and nature of Brazil. These sources of visual and cultural inspiration were sought in the national flag, fauna, flora and in renowned names of art, such as Athos Bulcao and Di Cavalcanti.
- Project Duration
- This project started in October 2020 and was completed in January 2021 to commemorate the 10 years of Blog Designers Brasileiros
- Operation Flow
- A visual identity that takes the viewer to the design, culture and nature of Brazil.
