Qin Plakatiseeria by Kaidi Mao is a highly esteemed winner of the very prestigious 2021 Pronksauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.

PronksGraafika· 2021

Qin Plakatiseeria

by Kaidi Mao

Client: Kaidi Mao

Pronksauhind A' Design Award Winner in Graafika Category

8,729

Verified Award Winner

Verify Award Status for #124488

View at A' Design Award Press Release Award Badge

Colors

The Design

About Qin Plakatiseeria

Qin on plakatiseeria, mis tõlgendab Hiina maastikumaali traditsiooni digitaalse meedia kaudu uuesti. Nimi Qin pärineb hiinakeelsest sõnast, mis tähendab läbi imbuma või sisse tungima, ning kirjamärk ühendab endas vee ja südame tähised. Pildid saavad alguse fotodena ning neid töödeldakse edasi digitaalsete tööriistadega nagu Photoshop, Cinema 4D ja Procreate. Seeria on toodetud kahes suuruses ning seda saab eksponeerida nii trükitult kui ka ekraanil, nii galeriis kui ka kodus. Eesmärk on väljendada taoistlikku loodusekäsitlust rahvusvahelisele publikule.

The Recognition

About the Pronksauhind A' Design Award

Qin Plakatiseeria on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Qin Plakatiseeria peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Qin Plakatiseeria rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Kaidi Mao's examination of the aesthetic and intellectual tradition of Chinese landscape painting has enabled him to understand the connection between classical Chinese painters and their natural environments. To explore such painting's relationship to nature in a contemporary context, Mao has used today's technology to produce digital images inspired by the traditions of China.
Dimensions & Packaging: There are two sizes for this poster series: 24 inches x 36 inches, and 24 inches x 30 inches
Tags: Art, poster, Taoism, culture, landscape, painting
Production Technology: The initial images are from photography, then digitally created using tools like Photoshop, Cinema 4D and Procreate.
Design Challenge: The biggest challenge of this project is to visually communicate this East Asian worldview to international viewer, especially under the current political environment.
Research: This project is a pictorial reinterpretation of Chinese painters' use of nature to communicate the Taoist notion that the whole planet is permeated by invisible Tao, "the Way of the cosmos, which is evident in nature." Mao has titled this project Qin. Qin, comes from the Chinese word, which means "to permeate", "to seep into". This project allows different cultures, concepts and methods to seep together. The character Qin consists of two parts: the left represents water, and the right represents the heart. Heart can be interpreted as the depth of one's feelings, and when combined with water, expresses something that comes from one's innermost being. Qin explores the aesthetic depth with which Chinese culture responds to, reveres, and honors the natural environment by reexamining pictorial traditions using contemporary digital image production. It also serves as an expression of the connection felt by a producer of such imagery with the underlying concept of Tao that inexpressibly permeates universal being in the Chinese tradition.
Inspiration: As a designer from China living in the United States, I have sought to integrate my training in contemporary design with my personal and cultural identity. This has come through an examination of different media and technological approaches. This process has led me to a series of digitally produced design pieces that examine my own Chinese pictorial tradition. These works have also allowed me an alternative approach to understanding The Natural within my practice.
Project Duration: The project started in September 2019, finished in May 2020 in Los Angeles.
Operation Flow: These posters/graphic arts can be displayed physically and digitally, in a gallery setting or in a home setting.