Moi Nivak Brendi identiteet by Yuk Pui Cheung is a highly esteemed winner of the very prestigious 2022 Rauaauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.
RaudGraafika· 2022
Moi Nivak Brendi identiteet
Client: Moi Nivak
Rauaauhind A' Design Award Winner in Graafika Category
Verified Award Winner
Verify Award Status for #131797The Design
About Moi Nivak Brendi identiteet
Moi Nivak on brendi identiteet, mis on loodud kaasaegsete kollektsiooniesemete veebipõhisele jaemüüjale. Jaemüüja ühendab endas selektiivse poe ja disainipoe, pakkudes igapäevaselt kollektsiooniesemeid ja disainitooteid, mis on pärit üle maailma. Identiteedisüsteem hõlmab brendistrateegiat, nimeloomet, kirjatarbeid ja veebilehte. Peamine tüpograafia on kujundatud kirjatüübis Sunset Gothic, mis on grotesksed kiri, ning sõnamärk on eritellimusel loodud tüpograafiline lahendus. Sama tüpograafilist lähenemist rakendatakse kõigis brendi kommunikatsioonimaterjalides, et hoida need loetavad, lihtsad ja selged.
The Recognition
About the Rauaauhind A' Design Award
Moi Nivak Brendi identiteet on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Moi Nivak Brendi identiteet peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Moi Nivak Brendi identiteet on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- moi nivak is an online retailer dedicated to curation of contemporary collectibles, carefully select daily collectibles and design items from around the world. Combining a select store and design shop, the select store opens its door to welcome arts and cultural collectible lovers from around the world.
Graphic Dpt has developed the brand identity framework to introduce moi nivak as a new player in the field. The brand system comprehends brand strategy, name, stationery and website. - Dimensions & Packaging
- Business Card – W 85mm x H 55mm / PMS color digital printing
Packaging Box – W 320mm x D 255mm x H 140mm / Corrugated Mailer Box / 1-color offset printing - Tags
- design select, select store, select shop, daily select, collectibles
- Research
- We went into research for typefaces at first. Sunset Gothic is a dexterous, workhorse sans-serif, designed by Benjamin Critton, published by Colophon Foundry. The brand's typography has signature gesture and legibility, include curvature terminals and type’s horizontal strokes, implicates the diversity of the business — a select store with collectible groceries and design products.
- Inspiration
- The foundation of the moi nivak brand is set off by primary typography set in Sunset Gothic. The word mark is a bespoke typeface, developed by Colophon Foundry's Benjamin Critton, with subjective mélange of a multitude of unattributed sans-serif painting styles. The typographic approach has been used throughout to provide legibility across all of moi nivak's brand communications.
- Project Duration
- The project started in June 2021 and finished in September 2021 in Taipei.
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