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Cloud Mountain Type Kirjatüübi disain by Meng Shenhui

Cloud Mountain Type Kirjatüübi disain by Meng Shenhui is a highly esteemed winner of the very prestigious 2022 Hõbeauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.


HõbeGraafika· 2022

Cloud Mountain Type Kirjatüübi disain

by Meng Shenhui

Client: Shenzhen Chengmei Culture Communication Co., LTD

Hõbeauhind A' Design Award Winner in Graafika Category

32,462

Verified Award Winner

Verify Award Status for #135379

Colors

The Design

About Cloud Mountain Type Kirjatüübi disain

Cloud Mountain Type on kirjatüüp, mis on inspireeritud Zhang Jiajie pilve- ja udumägedest ning muistsest Hiina maastikumaalist. Tähekujud ühendavad traditsioonilise Hiina pilve- ja mäekujundi ladina tähestiku struktuuriga. Iga tähemärk on käsitsi joonistatud ja seejärel digitaalse pilditöötlustarkvaraga viimistletud ning kirjatüüpi saab kasutada muutuvates suurustes. Väga lähedalt vaadates võtavad detailid võimust ja tähte on raske ära tunda, samamoodi nagu mäe kuju ei ole näha selle tipust.

The Recognition

About the Hõbeauhind A' Design Award

Cloud Mountain Type Kirjatüübi disain on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Cloud Mountain Type Kirjatüübi disain peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Cloud Mountain Type Kirjatüübi disain on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character. The Chinese saying: You cannot recognize the shape of a mountain when you stand on it. When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
Dimensions & Packaging
Variable size
Tags
Eastern culture and Western culture, Abstract and Concrete, Life meaning, Type design, Self-promotion
Production Technology
Photoshop, Pixelmator software, Hand drawing
Design Challenge
Eastern culture and Western culture, Abstract and Concrete, Full of life meaning
Research
When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
Inspiration
The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
Project Duration
The project started in 2016 in Beijing and finished in 2021 in Shenzhen, and was exhibited in New York, Berlin and Seoul.
Operation Flow
The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
Team Members
Meng Shenhui
Image Credits
Meng Shenhui

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