Rsvp Ettevõtte Identiteet by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 Rauaauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.

RaudGraafika· 2023

Rsvp Ettevõtte Identiteet

by Jiyun Kim

Rauaauhind A' Design Award Winner in Graafika Category

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Verified Award Winner
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Colors

The Design

About Rsvp Ettevõtte Identiteet

Rsvp on pandeemia ajal virtuaalsete sündmuste veebiplatvorm, millel on turvalisuse tagamiseks ainult kutsetega süsteem. Logomärk sümboliseerib kaasatust ja seotust, samas kui disain soodustab kaasatust ja kogukonda. Rsvp käsitleb vajadust virtuaalse ürituste planeerimise, suhete parandamise ja ühtekuuluvuse edendamise järele nendel keerulistel aegadel. Rsvp-platvormi ainulaadsete omaduste hulka kuulub ainult kutsetega süsteem, mis kaitseb osalejaid võrgus petturite eest.

The Recognition

About the Rauaauhind A' Design Award

Rsvp Ettevõtte Identiteet on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Rsvp Ettevõtte Identiteet peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Rsvp Ettevõtte Identiteet on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique properties of the Rsvp platform include its invite-only system, which safeguards participants against imposters online. The system ensures that only those invited by their acquaintances are permitted to gather, providing a secure and trusted environment for online events. The logomark of RSVP is an expression of diversity and interconnectedness. It features entwined typefaces with connecting lines, linking squares, and wide letters. The symbol is based on the virtual meeting screen and varies depending on the number of attendees, reinforcing the idea of inclusivity.
Tags: Diversity, Inclusivity, Interconnectedness, COVID-19, logomark
Design Challenge: Due to the COVID-19 pandemic, virtual events have become a popular alternative to in-person gatherings. However, many online platforms lack the necessary features to create a sense of community and connectedness. The challenge is to design a virtual event platform that enhances social connectedness and fosters a sense of community for online gatherings among friend groups, with a focus on security and inclusivity.
Research: This mixed-methods study explores the impact of the Rsvp platform on social connectedness during the COVID-19 pandemic. Participants attend an online gathering via the invite-only system and complete pre- and post-gathering surveys. Data analysis includes descriptive statistics and thematic analysis. The study aims to provide insights into the role of online gatherings in reducing isolation and fostering a sense of community, with Rsvp serving as a model for secure and inclusive virtual gatherings.
Inspiration: Rsvp is a unique branding project that aims to provide a secure and trusted environment for casual online gatherings among friend groups, especially during the COVID-19 pandemic. The inspiration behind this project comes from the challenges posed by the pandemic, which has made in-person gatherings much more difficult, and virtual parties have become increasingly popular.
Project Duration: The Rsvp project is a virtual event platform that aims to connect people from different locations with shared interests. It took place in 2022 spring in Korea, US, and UK and was conducted entirely online.
Operation Flow: The host creates an event and invites guests via a unique link. Guests Rsvp to confirm attendance and can order beverages/goods from Rsvp.
Guests attend online gatherings through unique links, interact with others, and order shared items. RSVP provides a secure environment and enhances the experience with chat, games, and music.
Invited guests can extend the invitation to others by sharing their unique links. Rsvp adds these new guests to the guest list and promotes inclusivity and community building.