Public Space Competition Visuaalse identiteedi disain by Zhenyu Li is a highly esteemed winner of the very prestigious 2023 Rauaauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.
RaudGraafika· 2023
Public Space Competition Visuaalse identiteedi disain
by Zhenyu Li
Client: School of Design at Jiangnan University
Rauaauhind A' Design Award Winner in Graafika Category
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- Verified Award Winner
- Verify Award Status for #150928
The Design
About Public Space Competition Visuaalse identiteedi disain
Public Space Competition on visuaalse identiteedi süsteem, mis on loodud Hiinas Wuxis toimuva üleriigilise kunsti- ja disainikonkursi jaoks. Identiteet hõlmab logo, plakateid, videot, reklaamtooteid, tunnistusi, raamatut, veebisaiti ja digitaalset interaktsioonidisaini. Tootmisel kasutati digitaaltrükki, siiditrükki ja uue meedia tehnoloogiat. Identiteeti rakendati metrooreklaamides, televisioonimeedias, ühistranspordi meedias, koolide plakatitel ja uudistemeedias. Eesmärk oli säilitada üks selge kuvand paljude online- ja offline-kanalite lõikes.
The Recognition
About the Rauaauhind A' Design Award
Public Space Competition Visuaalse identiteedi disain on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Public Space Competition Visuaalse identiteedi disain peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Public Space Competition Visuaalse identiteedi disain on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The first Wuxi "the Taihu Lake Bay Public Space Art and Design Creativity Competition" promoted the overall image, including logo, video, poster, push publicity design, certificate design, book design, website design, and visual image system design, which achieved high social evaluation.
- Dimensions & Packaging
- Multi-promotion media collaboration
- Tags
- Visual image system design
- Production Technology
- Digital printing, screen printing, digital interaction, new media technology
- Design Challenge
- Limitations of multiple media to the technical requirements of the design. It needs to be multi-disciplinary.
- Research
- The main visual system design for a nationwide design competition in China is a practical project design that combines the nature of a variety of media channels for promotion.
- Inspiration
- Based on a Visual communication design of an actual integrated system commissioned by a client.Is a response, including digital media design, poster design, logo design, book design, Digital Interaction Design, media design and other aspects of online and offline design.
- Project Duration
- July to December 2021 in Wuxi, China. In the subway advertising, television media, school publicity posters, public transport media, news media and other multi-angle application.
- Operation Flow
- http://www.wxmap.com.cn/thb/#/
- Patents
- https://mp.weixin.qq.com/s/veunfRDbatpvC_kA7-Tn2w
- Image Credits
- https://mp.weixin.qq.com/s/KIke8N32PZPeKlhK81Sexg
https://mp.weixin.qq.com/s/4pKLyiQmDkIzxQG4_f7MaQ
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