Disainilahendus Inspiration Season Plakat, autor Chunyang Wang and Qianqian Yao

Disainilahendus Inspiration Season Plakat, mille autor on Chunyang Wang and Qianqian Yao, on kõrgelt hinnatud 2023 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain.

PronksGraafika· 2023

Inspiration Season Plakat

disainer: Chunyang Wang and Qianqian Yao

Klient: Hangzhou Loft49

Auhind Pronksauhind A' Design Award kategoorias Graafika

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Värvid

Disain

Teosest Inspiration Season Plakat

Inspiratsiooni Hooaeg on peamine visuaalne disain disainifoorumile, mis toimus Hangzhou linna loomelinnakus. Park oli varem kemikaalkiudude tehas, mis on ümber ehitatud, ja hoonete mineviku ja oleviku ühendamiseks valiti sinine villalõng. Staatiline plakat mõõtudega 841 x 594 millimeetrit, liikuv plakat kestab kümme sekundit vertikaalses formaadis. Tegelikult rippuvat villa filmiti 4K kvaliteedis kaamera ja slide-rööbastega, seejärel monteeriti, korrigeeriti värve ja komponeeriti. Lõnga vibreerimine väljendab inspiratsiooni hetke.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Inspiration Season Plakat on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Inspiration Season Plakat peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Inspiration Season Plakat rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: “Inspiration Season” is the first large-scale design forum activity held by Hangzhou Loft49. Over 50 years Loft49 has been transformed from an old chemical fiber factory into an urban creative design park.Through several years of demolition and restoration, Loft49 was renewed. To commemorate this history, the author chose wool as the inspiration for this design. The past and the present of the factory building are connected by yarn. It has brought new ideas to the forum activities of the "Inspir
Mõõtmed ja pakend: Poster : 841*594mm, Motion poster : 9:16 MOV Time:10 second
Sildid: Dynamic Poster, Live Filming, Culture of Factory Renovation, Expression of Inspiration
Tootmistehnoloogia: 1.The poster was shot with Blackmagic and slide rails in 4K vertical screen.2. Post-effect processing, image pick-up, color matching and composition challenges were carried out.3. Combine the moving picture with the graphic design to output the final static poster and dynamic poster
Disainiülesanne: The biggest challenge is how to give the content of the dynamic shooting more a sense of graphic design.
Uurimistöö: Modern dynamic image technology is becoming more and more popular, which has a great impact on graphic design.People need to think about how static content fuses with dynamic images.Through the combination of film and graphic design images to find more interesting poster forms and try to break through the boundaries of graphic design. The forum received a lot of positive feedback，which triggered everyone's thinking about graphic design and dynamic design. It brings a new possibility to dynamic graphic design.
Inspiratsioon: Posters are divided into static and dynamic forms.After actually photographing the real scene space where the wool is hanging, the technology processing is done.Converts the poster to a static state.The blue wool represents the factory of the past and the future of the place.Because Loft49's architectural spatiality is a feature, the dynamic part emphasizes the three-dimensional sense of space composed of wool.The shaking of the wool expresses the moment of inspiration.
Projekti kestus: Created in Hangzhou China in August 2022
Tööprotsess: The first thing you see is the rotation of several lines in the picture, which is transformed into a flat poster in a sudden jerk. In the process, people will see the blue wool, sense of space, sudden surprise, and finally reveal the content. The overall flow allows visiters to understand the meaning of the picture and generate inner associations and inspiration.
Meeskonnaliikmed: Chunyang Wang
Qianqian Yao