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Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile by Antonio Tepic

Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile by Antonio Tepic is a highly esteemed winner of the very prestigious 2018 Rauaauhind A' Design Award in Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain Competition Category.


RaudGraafika· 2018

Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile

by Antonio Tepic

Client: Ada

Rauaauhind A' Design Award Winner in Graafika Category

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The Design

About Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile

Raamatu tekst: Ada Packi visiitkaart kujundati selleks, et selgelt edastada ettevõtte kingituspakendamise teenust. Kaart mähiti dekoratiivpaberisse ja suleti kleeplindiga, et see meenutaks tegelikku kingitust. Selline esitlus köidab kohe tähelepanu ja äratab uudishimu. Saajad kõhklevad tavaliselt seda lahti pakkimast ning kergitavad selle asemel paberit veidi, et näha, mis selle all peidus on. Sees paljastub ettevõtte logo, mis tugevdab kontseptsiooni. Kujunduse lõi Antonio Tepić ettevõttes Inkubator Ideja.

The Recognition

About the Rauaauhind A' Design Award

Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Ada Pack Esmane funktsioon: Kingituspakendist inspireeritud visiitkaart Ada Packile on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ada Pack is the name of the new services, offering packaging services for merchants and retailers. The client's wish was to have a special business card that will be highlighted in relation to others and will clearly communicate the service the company offers. The business card is designed to remind you of the joy of giving. The red printed text on the card is correlated with decorative paper, to further emphasize the gift packaging service.
Dimensions & Packaging
The business card is the width 90mm x height 50mm. And Decorative paper is width 32mm x height 104m.
Tags
creative, business card, emotion, interesting
Production Technology
Technical specification

The business card is made of two parts, offset paper and decorative paper. The card is printed on the offset technique and cut to needed shape and for the decorative paper was used a screen printing technique. At the end, the decorative paper is wrapped around the business card and glued to itself.
Design Challenge
The most difficult part was to make a final product, because a business card and decorative paper were printed in a different print company. So, I had the honor to wrapping and glued a decorative paper around the business card.
Research
I made a research about few things, which techniques of printing would be given a good result on decorative paper and which techniques should I use for finishing, to obtain a desired shape of business card.
Inspiration
I found the inspiration in the wrapping of gifts, the idea was to wrap a business card (partly) in a decorative paper with a printed logo.
Project Duration
The project is created in March 2010 in Zagreb, and was rewarded at Creativity International awards 2010.
Operation Flow
An interesting reactions from people, which receive a business card, they are sorry to cut the wrapped decoration and look down below to see what is hidden. Mostly, everyone likes a business card because it's unusual.
Image Credits
Nadja Skazlić

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