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Disainilahendus Children Picture Books from China Näituse Visuaal, autor Blend Design

Disainilahendus Children Picture Books from China Näituse Visuaal, mille autor on Blend Design, on kõrgelt hinnatud 2020 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Graafika, illustratsiooni ja visuaalse kommunikatsiooni disain.


PronksGraafika· 2020

Children Picture Books from China Näituse Visuaal

disainer: Blend Design

Klient: Confucius Institute Headquarters

Auhind Pronksauhind A' Design Award kategoorias Graafika

14,403

Värvid

Disain

Teosest Children Picture Books from China Näituse Visuaal

Konfutsiuse instituudi peakorteri korraldatud Hiina lasteraamatu näitust näidati avalikkusele Frankfurdi raamatumessil lastesaalis. Erinevate pildiraamatute hulgast valisid eksperdid üldise visuaalse kujundusstiilina Liang Peilongi tindimaali. Seejärel ekstraheerisid disainerid Liang maalidelt tindipunktide elemente, tugevdasid küllastumist ja kasutasid neid koos maalidega. Uus visuaalne stiil ei vasta mitte ainult näituse nõudlusele, vaid omab ka idamaist maitset. Hiina ainulaadne pildielu ilmub rahvusvahelisel areenil.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Children Picture Books from China Näituse Visuaal on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Children Picture Books from China Näituse Visuaal peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Children Picture Books from China Näituse Visuaal rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused
October 2016 the Chinese children's book exhibition "children picture books from China" organized by Confucius institute headquarters was made their full debut at children's hall of the Frankfurt book fair. "Children picture books from China" made a selection of the 197 original works from 1000 kinds of picture books of 500 Chinese publishers to display. Through text and paintings by Chinese writers and illustrators, unique Chinese picture beauty appears on the international stage.
Mõõtmed ja pakend
Because the composition of ink points is relatively free, the picture is suitable for various sizes and can be flexibly applied in 2D plane and 3D space.
Sildid
Children's picture book exhibition, children's interest, Chinese ink painting, oriental charm
Tootmistehnoloogia
This scheme needs to present the details of Chinese ink painting, so in the printing and exhibition of ink-jet painting, there is a high demand for production and paper, and it needs to reflect the level of ink absorption and natural ink-jet. Printing materials, including LCD screen background color, need to show pure ivory white to reflect the gentle oriental charm and detail characteristics of the design. The little Notbook uses the red rope binding way to interpret the traditional Chinese color.
Disainiülesanne
Traditional Chinese ink paintings as visual image for the book exhibition are too elegant. Visual design for exhibition should have more strong colors, symbols or graphics to attract attention of the audiences. In order to solve this problem, designers picked up the ink points from paintings of Mr. Liang as the abstract elements, and strengthened the red and yellow saturation, and used with ink painting together.
Uurimistöö
Before making the vision and exhibition structure plan, it is necessary to analyze the space location, scale, internal and external visiting lines of the booth reasonably, to study people's feeling of exhibition vision from different angles and positions, and to consider the structure and color of adjacent booths.
Inspiratsioon
The activity attribute should be not only international, but also national, and be full of children's interest. The experts selected the ink painting of red & green dragonfly from different style picture books and gave the overall style. The illustrations are elegant in color, beautiful in artistic conception and unique in oriental flavor. The picture with innocence children is full of their longing for good things and future life. The style and the theme are well matched.
Projekti kestus
The project started in June 2016 in Beijing China and finished in October 2016 in Frankfurt Germany. Subsequently, Confucius Institutes and other partners around the world successively presented this book collection and related visual design.
Tööprotsess
The main difficulty of this event design is how to plan the graphic and exhibition content information reasonably in the exhibition space. After many times of coordination with the German exhibition builder, the designer adjusted the proportion, scale, layout and detail processing of the exhibition stand, and finally achieved a good cooperation effect.
Patendid
Design @ Blend Design
Illustration@ Peilong Liang
Copyright @ Confucius Institute Headquarters
Meeskonnaliikmed
Concept and Planning: Yonghong Ma
Art Director: Fang Ge
Illustration: Peilong Liang
Piltide autorid
Main Image: (Design) Blend Design, 2016
Image#1: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#2: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#3: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#4: (Photography) Confucius Institute Headquarters, 2016

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