Beyond the Blue Liburua by Sung ho Nam is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Inprimaki eta Argitaratutako Komunikabide Diseinua Competition Category.

ZilarInprimakia· 2020

Beyond the Blue Liburua

by Sung ho Nam

Client: Cosmo-Sloth

Zilarrezko Saria A' Design Award Winner in Inprimakia Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Beyond the Blue Liburua

Beyond the Blue itsasoarekin lotutako ingurumen-arazoei buruzko liburua da. Kapitulu bakoitza kolore-txip berezi batekin aurkezten da, ozeanoaren aurpegi ezberdin bat erakusten duena. Txip berde batek itsas baso osasuntsu bat adierazten du, eta txip gorri batek balearen odolarekin ilundutako itsaso bat. Kolorea modu sinple eta unibertsal gisa erabiltzen da adin guztietako irakurleei ingurumen-gai konplexuak azaltzeko. Liburuak 187 mm x 245 mm ditu eta 90 orrialde. Inprimatzeko soja-olio tinta erabiltzen da 100 g-ko paper mate gainean, eta hari-koadernaketak kolaren erabilera murrizten du.

The Recognition

About the Zilarrezko Saria A' Design Award

Beyond the Blue Liburua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Beyond the Blue Liburua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Beyond the Blue Liburua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Published in honor of World Ocean Day, this book deals with environmental issues related to the sea. It is a feature of this book to introduce various looks of the sea through the distinguishing colors of each chapter. For example, the green color chip symbolizes a healthy sea forest, while the red color chip shows dark side of a sea filled with whale blood. Like this, the color chips introduced in each chapter are used to express the bright and dark side of the sea symbolically.
Dimensions & Packaging: This book is 187mm wide and 245mm long and has 90 pages.
Tags: Environmental Protection, Sustainability, Coexistence, Color, Ocean
Production Technology: This book was printed on soybean oil ink with low environmental pollution on 100g matte paper and thread bound to reduce bond usage.
Design Challenge: The color chips introduced in each chapter symbolically illustrate environmental problems. so we had to be careful about expression.
Research: Looking at the lengthy brochures related to the sea, we felt the need to communicate the importance of the sea in an easy way. This book presents difficult environmental issues simply and intuitively by using a variety of colors.
Inspiration: Looking at the sea at sunset, we found that the sea was not always blue. In fact, the colors of the sea are very diverse depending on the time, place and situation. We thought it would be interesting to introduce the various issues of the ocean through colors.
Project Duration: The project started from April 2018 and finished in May 2019. The design is done in Seoul, production in Seoul.
Operation Flow: The target group is readers of all ages interested in the sea. Color is a universal material that makes it easy and intuitive for all ages to understand environmental issues related to the sea.
Team Members: Sung ho Nam