$Refracting Reality Liburuaren Diseinua by Ching-Fa Lung$

Refracting Reality Liburuaren Diseinua by Ching-Fa Lung is a highly esteemed winner of the very prestigious 2021 Zilarrezko Saria A' Design Award in Inprimaki eta Argitaratutako Komunikabide Diseinua Competition Category.

ZilarInprimakia· 2021

Refracting Reality Liburuaren Diseinua

by Ching-Fa Lung

Client: Art Center College of Design

Zilarrezko Saria A' Design Award Winner in Inprimakia Category

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The Design

About Refracting Reality Liburuaren Diseinua

Refracting Reality argia eta giza pertzepzioa hizpide dituen liburua da. Liburuak argiaren lau ezaugarri aztertzen ditu: errefrakzioa, islapena, difrakzioa eta interferentzia. Ezaugarri horiek tipografiaren eta irudien bidez adierazten dira 368 orrialdetan zehar. Estalitako eta estali gabeko paperak hautatu ziren argiaren inpresio desberdinak babesteko. Prisma solido bat dago liburuaren bizkarrean kokatuta, eta irakurleak atera dezake. Prismarekin, irakurleek argiaren portaera zuzenean beha dezakete eta inprimatutako irudiekin elkarreragin.

The Recognition

About the Zilarrezko Saria A' Design Award

Refracting Reality Liburuaren Diseinua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Refracting Reality Liburuaren Diseinua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Refracting Reality Liburuaren Diseinua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The book expressed light characteristics: Refraction, Reflection, Diffraction, and Interferer through typography and imageries. The light experience was considered in the book's materials, such as coated paper, uncoated paper, and a solid prism. The prism of the book spine was used to manifest the perception of light.
Dimensions & Packaging: W8.5" x D1.75" x H11.75", 368 pages
Tags: Book Design, Editorial Design, Typography, Transmedia Design
Production Technology: The book was printed with the Epson P600 inkjet printer and using the Red River paper. Coated paper and uncoated paper were used for inner pages and the prism was used as a book's spine accessory.
Design Challenge: To create a 368-page book designed from extensive research on a chosen topic. Not only design a book but also curate the contents, edit and create a compelling narrative for readers to experience the book extensively.
Research: In modern society, light is commonly used as a medium throughout a lot of screen time and various screen types. The designer wants to understand deeply the history of how humans started using light and what metaphors light has been bringing to humanity throughout centuries.

Not only looking at light as an art medium but also looking at the different meanings of light brings different cultures and religions in history. Different perspectives that humans observed light was the interesting context of the research for this project.
Inspiration: Light has been the main part of our world since the beginning of time. Humans have learned to use light to tell stories, relate, experience, and communicate. This book questions our perception of the world by examining the light through different forms of expression.
Project Duration: The project started in January 2019 in Pasadena and finished in April 2010 in Pasadena.
Operation Flow: Prism can be taken out of the book spine and readers can experience traits of light such as reflection, refraction, diffraction, and Interfere by using the actual prism. They can also interact with the book because a lot of imageries were curated considering this interaction.
Image Credits: Photographer: Kevin Martin