Destroy Kartel Publikoaren Ongizatea by Lin Lin

Destroy Kartel Publikoaren Ongizatea by Lin Lin is a highly esteemed winner of the very prestigious 2021 Brontzezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.

BrontzeGrafismoa· 2021

Destroy Kartel Publikoaren Ongizatea

by Lin Lin

Client: Lin Lin

Brontzezko Saria A' Design Award Winner in Grafismoa Category

9,006
Verified Award Winner
Verify Award Status for #120031

View at A' Design Award Press Release Award Badge

Colors

The Design

About Destroy Kartel Publikoaren Ongizatea

Destroy natura eta basa fauna babestera bultzatzeko sortutako ongizate publikoko kartela da. Kartelak berreraikitze grafikoa erabiltzen du, hainbat elementu silueta bakar batean konbinatuz. Panda baten zati bat bakarrik erakusten da, ikusleek animalia osoa buruz osa dezaten, Gestalt psikologiaren printzipioei jarraituz. Zuria eta beltza dira erabiltzen diren kolore bakarrak, konposizioari eragin bisual handia emanez. Kartelak 210 bider 297 milimetro ditu. Destroy modu elektronikoan online banatzen da, eta itsasgarrizko pegatinetan edo argazki-paperean ere inprima daiteke.

The Recognition

About the Brontzezko Saria A' Design Award

Destroy Kartel Publikoaren Ongizatea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Destroy Kartel Publikoaren Ongizatea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Destroy Kartel Publikoaren Ongizatea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging: 210mm×297mm
Tags: Panda, poster, public welfare, environmental protection, ecology
Production Technology: Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge: The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research: In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration: Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration: The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow: When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members: Lin Lin