Morosan Ioana diseinatzailearen Ghepard Communication Logo Logotipoa lana 2021 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Lehiaketa Kategorian.

BurdinaGrafismoa· 2021

Ghepard Communication Logo Logotipoa

diseinatzailea: Morosan Ioana

Bezeroa: Ghepard Communication

Burdinazko Saria A' Design Award Irabazlea Grafismoa Kategorian

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Webgunea Bisitatu A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

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Diseinua

Ghepard Communication Logo Logotipoa Diseinuari Buruz

Ghepard Communication logoa marketing eta komunikazio agentzia baterako sortutako identitate bisuala da. Ikurrak gepardo baten silueta dinamikoa erakusten du, lodiera bereko bi lerrorekin marraztua, estilo minimalista eta moderno batean. Gepardoaren buztan luzeak paper garrantzitsua betetzen du diseinuan. Siluetak urre-tonu mate bat erabiltzen du gris-itzal batekin konbinatuta, marka horrek itxura leuna izan dezan. Logotipoa ikurraren azpian kokatuta dago, eta bi elementuek elkarrekin forma angeluzuzena osatzen dute. Logoa atzeko plano zuri, beltz edo koloretsuetan aplika daiteke.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Ghepard Communication Logo Logotipoa Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Ghepard Communication Logo Logotipoa oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Ghepard Communication Logo Logotipoa zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The exploration process led to an identity that highlights the dynamic silhouette of the cheetah, created from two lines, of the same thickness, which approaches a minimalist and modern style. The cheetah is known not only for its speed, but also for its extremely long tail. This feature played a major role in the design. The color of the silhouette started from gold which is the color of the winners to which was then assigned a matte and modern look. The color has also been associated with a shade of gray which gives the logo a very smooth appearance. This particular aspect makes the logo easier to use and apply to different custom materials.
Neurriak eta Ontziratzea: The logo can be applied to either a white or a black background. If a colorful background is involved, it's best to use the white logo. The logotype uses the fonts Avenir Roman Bold and Avenir Roman Regular and expresses the name of the Marketing and Communication Agency for which it was created. The symbol is positioned at the top of the logotype, making the silhouette of the cheetah, around which the whole concept was created, stand out even more. The positioning of the logo and symbol fits together in a rectangular shape.
Etiketak: Visual Identity, Logo, Branding, Marketing Agency, Logotype
Produkzio Teknologia: Corel Draw and Adobe Creative Suite.
Diseinu Erronka: The main challenge of the project was to capture the dynamism of the animal while keeping a fresh look that would stand out from other marketing agencies' logos.
Ikerketa: The research objective was to find as many brands as possible that feature the cheetah symbol, see the way it is represented and what kinds of companies use it. This helped identifying the
comparative advantages and creating a unique logo that would catch the eye in a pleasant way.
Inspirazioa: The inspiration for creating this logo was the fastest feline on the planet, the cheetah, which is used as the symbol of a Marketing and Communication Agency. The intention was for this logo to highlight, through the silhouette of the cheetah, values such as strength and agility, joined by originality, in a modern and fresh way. These are the fundamental values adopted by the agency for which the logo was created.
Proiektuaren Iraupena: The project started in August 2020, and was finished in September 2020 in Cluj-Napoca, Romania.
Eragiketa Fluxua: The goal was to create a unique logo for a Marketing and Communication Agency that is easy to use and place on different backgrounds or custom materials.
Taldekideak: Ioana Morosan
Irudi Kredituak: Product images and animation: Ioana Morosan