Yudong CUN M05kutari Diseinua by Linggaung Chen, Sf Zhang and Cy Zhao

Yudong CUN M05kutari Diseinua by Linggaung Chen, Sf Zhang and Cy Zhao is a highly esteemed winner of the very prestigious 2021 Burdinazko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.

BurdinaGrafismoa· 2021

Yudong CUN M05kutari Diseinua

by Linggaung Chen, Sf Zhang and Cy Zhao

Client: Communication University of Zhejiang

Burdinazko Saria A' Design Award Winner in Grafismoa Category

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Colors

The Design

About Yudong CUN M05kutari Diseinua

Yudong CUN Txinako Yudong herriko, nekazarien margolaritzaz ezaguna den herri baten, maskota gisa sortutako diseinua da. Maskota herriaren ezaugarri den arrain irudian oinarritzen da. Arraina marrazki bizidun soil gisa irudikatzen da, eta bertako nekazarien margolaritzako motiboekin eta munduko herrialdeen banderen ikurrekin konbinatzen da. Emaitza kultura lokala nazioarteko estilo bisualarekin lotzen duen irudi kolore askoko multzo bat da. Maskotak ez du tamaina finkorik, eta grafiko estatiko edo animatu gisa ekoitz daiteke.

The Recognition

About the Burdinazko Saria A' Design Award

Yudong CUN M05kutari Diseinua Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Yudong CUN M05kutari Diseinua oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Yudong CUN M05kutari Diseinua zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a mascot image designed for Chinese farmers' painting village. Yudong village, as the most distinctive style of farmers' painting village in China, is a cartoon image with international style, which makes it easy and humorous to be accepted by people. Through the design of this cartoon image, it conveys the artistic style of Yudong village, and also realizes the integration with the symbols of the world.
Dimensions & Packaging: It has no fixed size and can be made according to the required size.
Tags: Chinese elements, international style
Production Technology: Using the method of graphic creative design, the combination of fish cartoon image and different elements is realized. Through the way of graphic design, Chinese elements and world elements are integrated to achieve a group of colorful cartoon image design.
Design Challenge: The biggest challenge of this design project is to combine Chinese elements, the world's rich and the cartoon image of fish, and have the beauty of international style.
Research: Methods: using the method of graphic creative design, Chinese elements and world symbols were integrated into the cartoon graphics of fish to realize the combination of Chinese elements and international symbols. Tools: Photoshop, Illustrator
Inspiration: The inspiration of this design comes from the characteristic "fish" figure of Yudong village. Through the design, a vivid and interesting cartoon image is realized. In terms of design and application, the first is to integrate the fish graphics with the farmers' paintings in Yudong village, and the second is to integrate it with the national flag symbols of all countries in the world. It presents a cartoon image with local cultural elements and international style.
Project Duration: The project started in April 2020 in Hangzhou and finished in August 2020 in Hangzhou
Operation Flow: The design of this group of cartoon images can be made into static or dynamic effects according to the needs of publicity.
Team Members: Designer: Lingguang Chen,
Designer: Chao Yang,
Designer: Shifeng Zhang,
Designer: Chunyi Zhao，
Designer: Hao Xu，
Designer: Zikun Chen
Image Credits: Image #01 : Designer Linguang Chen
Image #02 : Chao Yang，Chunyi Zhao
Image #03 : Shifeng Zhang, Hao Xu
Image #04 : Zikun Chen