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Viskit Ikasketa Eta Irakurketa Kita by Jaehun Kim

Viskit Ikasketa Eta Irakurketa Kita by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 Brontzezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.


BrontzeGrafismoa· 2022

Viskit Ikasketa Eta Irakurketa Kita

by Jaehun Kim

Client: Visang

Brontzezko Saria A' Design Award Winner in Grafismoa Category

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The Design

About Viskit Ikasketa Eta Irakurketa Kita

Viskit ikasleentzat diseinatutako ikasketa eta irakurketa kit bat da. Kitak irakurketa euskarriak, boligrafoak, koadernoak, irakurketa zerrendak eta ikasleei beren irakurketa jarduerak modu sistematikoan antolatzen laguntzen dieten beste hornigai batzuk ditu barnean. Elementuak gaileta pertsonaiez ilustratuta daude, txokolate, marrubi, te berde eta gazta bertsioetan, kitari itxura ezagun eta atsegina emanez. Plastikozko ontziratzea kendu egin da Viskit produktu guztietatik. Berrerabil daitekeen plastikozko karpeta batek gordetzen ditu hornigaiak eta eskolako materialak. Bidalketa-kutxak produktu-kutxa gisa ere balio du, hondakinak murrizten dituelarik.

The Recognition

About the Brontzezko Saria A' Design Award

Viskit Ikasketa Eta Irakurketa Kita Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Viskit Ikasketa Eta Irakurketa Kita oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Viskit Ikasketa Eta Irakurketa Kita beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging
Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags
ViSKit, students, reading, reading material, Visang, studying
Production Technology
In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge
The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research
“ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration
The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration
Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow
Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members
Kim Juhee / Kim Juhee / Lee Sumin

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