A4DH Branding Services diseinatzailearen Amores Edertasun Lounge

A4DH Branding Services diseinatzailearen Amores Edertasun Lounge lana 2025 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Lehiaketa Kategorian.

ZilarGrafismoa· 2025

Amores Edertasun Lounge

diseinatzailea: A4DH Branding Services

Bezeroa: A4 Design House

Zilarrezko Saria A' Design Award Irabazlea Grafismoa Kategorian

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Webgunea Bisitatu A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

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Diseinua

Amores Edertasun Lounge Diseinuari Buruz

Amores, Dubaiko edertasun lounge premium bat, elegantzia gorpuzten du modernitatea ondare kulturalarekin uztartzen duen marka-identitate baten bidez. Bezero askotarikoa erakartzeko diseinatua, Emiratu Arabeetako emakume nobleetan arreta jarriz, bere hizkuntza bisualak edertasun-industriako elementu klasikoetatik inspiratzen da, hala nola ispilu, orratze, koroa eta guraize bezalako elementuetatik, estilo vintage batean berrinterpretaturik. Arabiar arkitekturan eta Golkoko eskualdeko motiboetan inspiratuta, palmondo eta gazela bezalako elementuak erabiliz, identitatea grazia eta tradizioa transmititzen ditu. Kolore-paleta lurtar batek Emiratu Arabiar Batuetako paisaiak islatzen ditu, eta logotipo pertsonalizatu batek emakumezotasuna indartzen du ukipen-puntu guztietan.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Amores Edertasun Lounge Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Amores Edertasun Lounge erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Amores Edertasun Lounge jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Amores identity design is influenced by Arabic architecture, incorporating motifs from Dubai landmarks and natural elements from the Gulf region, such as palm trees and the graceful gazelle. These visuals, symbols of beauty and femininity, align with the cultural context of the GCC region. The result is a harmonious blend of elements that create engaging patterns, effectively conveying the brand story and emotions.
Neurriak eta Ontziratzea: Amores color palette combines trending beauty industry hues with warm, nude and earthy tones inspired by the UAE natural landscapes. Shades reminiscent of deserts, golden sands, and sunlit vistas shape a brand identity that feels modern yet deeply connected to its geographical roots.
Etiketak: branding, brand identity, identity design, logo design, visual language
Produkzio Teknologia: Amores also offered a range of beauty products, including skincare and haircare items, creams, and gift sets. Naturally, we extended the visual identity to these packaging designs, creating a cohesive aesthetic across the entire product line.
Diseinu Erronka: The creative direction drew inspiration from iconic elements of the beauty industry; mirrors, combs, crowns, and scissors; yet reimagined them through the lens of classical and vintage styles. This artistic choice evoked a sense of nostalgia and authenticity, allowing the audience to feel a genuine connection to the brand spirit.
Ikerketa: Amores, a premium beauty lounge located in the heart of Dubai, stands as a beacon of elegance in one of the most historic and culturally rich neighborhoods. The primary objective in crafting the visual identity of Amores was to create a brand that harmoniously blends modernity with a profound sense of heritage, capturing the essence of Arab culture. The brand was envisioned to resonate with a diverse audience of premium clients, and a particular focus on attracting noble Emirati women who embody grace and tradition.
To achieve this vision, a dynamic approach was adopted in the visual identity design.
Inspirazioa: Amores logo design uses elegant capital letters with delicate curves for the logotype, symbolizes the presence of some women together, showcasing femininity, elegance, and confidence. Each figure embodying charm, sophistication, and an understated allure.
Proiektuaren Iraupena: The project started in Jun 2024 in Dubai and finished in Aug 2024 in Dubai, and was launched in Jan 2025.
Eragiketa Fluxua: Amores identity extended and integrated into every physical and digital touchpoint of the brand, from product packaging to its presence across social media and the website. Wherever the name Amores appears, its unique visual signature is sure to leave a lasting impression.
Taldekideak: Creative Director: Mehdi Javadinasab

Design Director: Amir Asgharzadeh

Graphic Designers: Mehdi Javadinasab, Nasrin Dashti, Mohammad Rajabi, Sepideh Chamani, Matin Etedal

Design QC: Vida Valizadeh

Motion Designer: Pariya Tabrizi

Ui/Ux Designer: Fatemeh Abbasi

Photographer: Ali Moradi

Project Manager: Zahra Hashemi

Account Director: Baha Khatambakhsh

Account Executive: Ghazal Babajani
Irudi Kredituak: Photographer Ali Moradi, Amores, 2024.