D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua by Olha Takhtarova

D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Brontzezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.

BrontzeGrafismoa· 2025

D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua

by Olha Takhtarova

Client: Sot B&d

Brontzezko Saria A' Design Award Winner in Grafismoa Category

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Verified Award Winner

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Colors

The Design

About D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua

D'Caramel Patisserie gozotegi baterako sortutako marka identitate eta ontziratze diseinua da. Sistemak logotipo bat, eskuz marraztutako ilustrazioak, ereduak eta hiru tamainatako kutxak biltzen ditu. Kolore pastel leunek eta postreen zein motibo botanikoen marrazki xeheek produktuen izaera eskulangintzakoa adierazten dute. Texasko bluebonnet lorea gehitu da tokiko erreferentzia gisa. Kutxak kalitate handiko kartoiz eginda daude, offset inprimaketarekin eta akabera matearekin. Ebaketa zehatzari esker, muntaia sinplea eta gozoki hauskorren babesa lortzen da.

The Recognition

About the Brontzezko Saria A' Design Award

D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. D'Caramel Patisserie Marka Identitatea, Ontziratze Diseinua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Logo design, custom drawings, packaging design, and pattern creation all contributed to D'Caramel Patisserie's complete brand identity in this project. The outcome is a consistent and polished system where beautiful font, pastel hues, and detailed hand-drawn pictures emphasise the artisan aspect of the brand. Every box is visually interesting and functionally built, therefore enhancing the premium product experience.
Dimensions & Packaging: Large Box: 335mm x 254mm x 89mm
Medium Box: 203mm x 203mm x 108mm
Small Box: 105mm x 102mm x 106mm
Tags: logo design, illustration, pattern, packaging design, patisserie, pastry, bakery,
Production Technology: Made of premium cardboard, the D'Caramel Patisserie packaging guarantees durability and protection for fragile pastries. Offset printing on the boxes produces sharp, vivid pastel hues and intricate hand-drawn pictures. To improve the general visual beauty, a matte finish is used for a gentle, polished tactile sensation. Exact die-cutting and folding processes are employed to provide a sleek, functional structure that enables simple assembly and a seamless unboxing experience.
Design Challenge: The difficulty was to combine all design elements—logo, graphics, patterns, and packaging—into one smooth, sophisticated brand presence. The answer called for a balance of visual richness and clarity to guarantee aesthetic harmony across several box sizes. Integrating regional symbolism subtly into the pattern without overpowering the design demanded a nuanced approach to layout and detailing.
Research: High-end patisserie branding and color psychology were the subjects of in-depth studies meant to influence consumer impressions. Emotional impact was assessed using hand-drawn drawing techniques, which were finally selected for their genuine, handmade quality. Market comparison verified that simple design and pastel hues increase the sense of product value in the luxury dessert category.
Inspiration: Inspired by the beauty of handmade desserts and the spirit of artisanal patisserie, the design pulls from actual pastries and botanical features. Texas's bluebonnet flower incorporation gives it a local cultural flavor. This impact directed the development of intricate designs and the soft, pastel color palette that conjures warmth, elegance, and attention.
Project Duration: April 2024, Texas, US - July 2024, Texas, US
Operation Flow: Designed for simplicity and convenience, the packaging guarantees products are safe and attractively presented. The unfolding structure supports an easy and elegant reveal of the dessert inside. Each component—from the illustrated pattern to the logo placement—was carefully considered to guide customer attention and enhance the tactile experience.