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Subsidy Programme Series for Macao Ikus-identitatea by Chou In Leong

Subsidy Programme Series for Macao Ikus-identitatea by Chou In Leong is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.


ZilarGrafismoa· 2020

Subsidy Programme Series for Macao Ikus-identitatea

by Chou In Leong

Client: The Cultural Affairs Bureau

Zilarrezko Saria A' Design Award Winner in Grafismoa Category

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Colors

The Design

About Subsidy Programme Series for Macao Ikus-identitatea

Macaorako Diru-laguntza Programen Sorta musika eta modaren sorkuntza babesten dituen diru-laguntza publikoko programa baterako sortutako ikus-identitatea da. Identitatea bi eremuek partekatzen duten ideian oinarritzen da, hots, berrikuntza sortzailean. Arkatz sinpleak musika-hariekin eta erregelekin konbinatzen dira, irakurtzeko errazak diren irudi argiak eraikitzeko. Objektuak marrazteko paper batean antolatzen dira eta gero argazkiak ateratzen zaizkie, hala jatorrizko materialak zuzenean agertzen dira azken ikus-elementuetan. Sortak jendea gonbidatzen du urteroko programan parte hartzera.

The Recognition

About the Zilarrezko Saria A' Design Award

Subsidy Programme Series for Macao Ikus-identitatea Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Subsidy Programme Series for Macao Ikus-identitatea erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Subsidy Programme Series for Macao Ikus-identitatea jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is the subsidy program that the Macao government has opened to the public for music and fashion creation. Based on this theme, I think about the commonality of these categories, that is, creative innovation. Therefore, I use simple pencils with the main elements
combined in relatively visuals, try to express the purity of the creation.
Production Technology
pencils, music wires, rulers
Research
Outside of design, the hardest part of the creative process is photography, because I want the original image to go straight out, so when I arrange it on the drawing paper, then shoot it again.
How to take high-quality photos without budget is a challenge, and then I have a lot of pencils that can be used for a long time.
Inspiration
The image design of the series promotes Subsidy Programme Series for Macao’s Cultural and Creative Industries, including fashion and music. Invites participants to participate
Project Duration
This is a subsidy program held every year. This is the relevant poster for 2015-2016.
Operation Flow
i try to do some easy reading visuals.

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