Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Grafismo, Ilustrazio eta Ikus Komunikazio Diseinua Competition Category.
ZilarGrafismoa· 2020
Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua
by Jaehun Kim
Client: Visang
Zilarrezko Saria A' Design Award Winner in Grafismoa Category
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The Design
About Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua
Korear Historia Ikusiz hiru historia-testuliburutarako azal-diseinu sorta bat da. Azalak bigarren hezkuntzako eta batxilergoko ikasleentzat sortu ziren. Erdian dagoen diamante-formako grafiko soil batek eta tipografiak gaiaren izena aurkezten dute eta sortaren nortasuna koherente mantentzen dute. Bigarren hezkuntzako bi liburuek diseinu bera partekatzen dute. Batxilergoko azalak ikasle modernoa espazio bakar batean aro ezberdinekin lotuta erakusten du. Pegatinak eta epoxia atzealdeko kolorearekin bat datoz, eta marrarik gabeko estaldura batek erabileran zehar higadura mugatzen du.
The Recognition
About the Zilarrezko Saria A' Design Award
Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Viewing Korean History Lehen Funtzioa: Testu-liburuen Azal Diseinua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
- Dimensions & Packaging
- Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
- Tags
- History textbook, student, Book cover, textbook
- Production Technology
- Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
- Design Challenge
- Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
- Research
- As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
- Inspiration
- Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
- Project Duration
- This project was started March 2019 and finished August 2019 in Seoul, Korea.
- Operation Flow
- The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
- Team Members
- Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim - Image Credits
- VISANG
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