Seasoning Series Design بسته‌بندی چاشنی by Zhang Jian-Must, Jiachun Zhou and Yiting Liu is a highly esteemed winner of the very prestigious 2020 جایزه آهنی A' Design Award in طراحی بسته‌بندی Competition Category.
آهنبسته‌بندی· 2020
Seasoning Series Design بسته‌بندی چاشنی
by Zhang Jian-Must, Jiachun Zhou and Yiting Liu
جایزه آهنی A' Design Award Winner in بسته‌بندی Category
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- Verified Award Winner
- Verify Award Status for #102280
The Design
About Seasoning Series Design بسته‌بندی چاشنی
طراحی مجموعه چاشنی، شامل مجموعه‌ای از بسته‌بندی‌ها برای سس سویا، فلفل و خردل است. ظرف سس سویا از کائولن ساخته شده و با لعاب شفاف پخته شده است، و درپوش و بدنه توسط نشانه‌های تحدب و تقعر به یکدیگر متصل می‌شوند. قسمت بالایی آن که کمی فرورفته است، اجازه می‌دهد انگشت اشاره هنگام ریختن سس به‌طور طبیعی روی آن قرار گیرد. کیسه فلفل از کاغذ سولفاته ۱۳۵ گرمی ساخته شده و دارای بخش گیره‌ای بزرگ‌شده‌ای است که همچون دسته‌ای برای تکان دادن راحت‌تر عمل می‌کند. فلفل در قسمت پایین کیسه جمع می‌شود تا پاره کردن و ریختن آن ساده باشد. کیسه باریک خردل نیز در فیلم پلی‌اتیلن (PE) به‌صورت خلاء بسته‌بندی شده تا فشردن آن قابل کنترل باشد.
The Recognition
About the جایزه آهنی A' Design Award
Seasoning Series Design بسته‌بندی چاشنی برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Seasoning Series Design بسته‌بندی چاشنی انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Seasoning Series Design بسته‌بندی چاشنی به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender. - Dimensions & Packaging
- Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125 - Tags
- Seasoning, Soy sauce, Pepper, Mustard, Packaging
- Production Technology
- Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion. - Design Challenge
- The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
- Research
- Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry. - Inspiration
- Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
- Project Duration
- The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
- Operation Flow
- The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out. - Team Members
- Jian Zhang
Jiachun Zhou
Yiting Liu - Image Credits
- Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;
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