Craftflow کاغذ بسته‌بندی by Linghui Li is a highly esteemed winner of the very prestigious 2024 جایزه آهنی A' Design Award in طراحی بسته‌بندی Competition Category.
آهنبسته‌بندی· 2024
Craftflow کاغذ بسته‌بندی
by Linghui Li
Client: 野米yemi
جایزه آهنی A' Design Award Winner in بسته‌بندی Category
Verified Award Winner
Verify Award Status for #156551The Design
About Craftflow کاغذ بسته‌بندی
کرافت‌فلو، عملکرد را با زیبایی‌شناسی در بسته‌بندی صابون ترکیب می‌کند و بر سازگاری با تغییرات دما، پایداری و طراحی مینیمالیستی الهام‌گرفته از طبیعت تأکید دارد. برخلاف بسته‌بندی‌های استاندارد، این انتخاب، سادگی و رویکردی زیست‌دوستانه را منعکس می‌کند. چهار طراحی منحصربه‌فرد، داستان‌هایی الهام‌گرفته از طبیعت و پیشه‌وران را روایت می‌کنند و فراری از زندگی شهری ارائه می‌دهند که کاربران را با طبیعت پیوند می‌زند. رویکرد کرافت‌فلو، نوآوری، پایداری و قدردانی عمیق از زیبایی طبیعت را در طراحی محصول به نمایش می‌گذارد.
The Recognition
About the جایزه آهنی A' Design Award
Craftflow کاغذ بسته‌بندی برنده جایزه آهنی A' Design Award است، شناختی معتبر که به طراحی‌های خوبی اعطا می‌شود که الزامات حرفه‌ای و صنعتی مورد انتظار از آفرینش‌های خوب طراحی‌شده را برآورده می‌کنند. برندگان آهن مهارت بزرگ، تخصص بالا، درک کارشناسانه و ظرفیت خلاقانه سازندگان خود را نشان می‌دهند. از Craftflow کاغذ بسته‌بندی انتظار می‌رود آفرینشی بسیار ارجمند، ستوده و دوست‌داشتنی باشد که کاربردی و نوآورانه است. این طراحی برنده جایزه آهنی A' Design Award بهترین رویه‌های صنعت را یکپارچه می‌کند و ویژگی‌های فنی شایسته‌ای دارد که با دانش عملی و استعداد پیوند خورده است. Craftflow کاغذ بسته‌بندی به سبب دقتش محترم است و برای عرضه بهبودهای کیفیت زندگی که به بهتر شدن جهان کمک می‌کنند طراحی شده است.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The choice of wrapping paper for cold process soap is based on its adaptability to vary dimensions influenced by temperature and humidity. This decision ensures compatibility with potential changes in product weights and promotes a sustainable, waste-free, and eco-friendly design. In contrast to industrialized product packaging, it exudes simplicity and a natural outdoor essence. As part of a series, the current four designs convey distinctive brand narratives, inviting users to seek relief from stressful city life and immerse themselves in mountain tales.
- Dimensions & Packaging
- 24cm x24cm
30g single-coated paper - Tags
- Collage, Nature, Aromatherapy, Artisan
- Production Technology
- Two-color silk screen printing
- Design Challenge
- In terms of functionality, we've collected dimensions from 50 batches of soaps with different formulas to discover ways to accommodate the variability of different products. Apart from accommodating the soap, can the product also serve other items? We continuously adjust the soap packaging paper's dimensions not only to tailor it for cold process soap but also to make it equally suitable for other products.
- Research
- In the realms of humanity and art, we often contemplate how packaging paper can transcend beyond being a disposable commodity. Starting from the product's own narrative, what defines suitable packaging? How do we instill affection in customers with a mere sheet of packaging paper? Could packaging paper evolve into a work of art? When CraftFlow was created, answers to all these questions were found.
- Inspiration
- CraftFlow, inspired by the cold process of soap-making, embodies simplicity in packaging design to convey the captivating moments of soap production. Our design ethos focuses on capturing nature and documenting the artisanal journey. Collage, our primary method, weaves together photographs that capture the laborious moments and offer diverse perspectives of the process. Unwrapping the package becomes an immersive experience akin to watching a short film, portraying the handcrafted soap journey from raw material collection to manufacturing. Our goal is to show the highest respect for craftsmanship.
- Project Duration
- This project commenced in November 2022 in Seattle and concluded in January 2023. YEMI adopted it as a product packaging solution starting in February 2023.
- Operation Flow
- The design seamlessly blends images with text, creating multiple layers to captivate users and encourage exploration of the information conveyed through the soap packaging. The description of the making process was hidden in the repetitive Chinese characters. Within the text backgrounds, each shot embeds descriptions of the handmade process, providing surprises for the users. The packaging paper subtly reveals the soap's colors, enticing users to untie the ribbon and explore the essence of nature
- Patents
- Copyrights belong to Name Li, 2023.
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